Fairfax Media’s food and wine destination Good Food today announced the appointment of highly respected food writer Lee Tran Lam to its editorial team.
Lee Tran has more than 12 years’ experience as a writer and blogger and has been a long-time contributor to the Good Food Guide. For the past three years she has been managing editor of Inside Out where she has been fundamental in growing its social media engagement.
Lam also launched her own food blog in 2007 called ‘The Unbearable Lightness of Being Hungry’. A companion podcast launched in 2012 and was subsequently selected to be archived by the National Library of Australia.
Among her other achievements, Lam curated the food program for the Underbelly Arts Festival, is a presenter on FBi radio in Sydney and has appeared at Food & Words, Vivid Sydney and the National Young Writers Festival.
In her new role at Good Food, Lam will be responsible for contributing to Australia’s number one food news website, with an emphasis on reviews, recipes and food news.
“We’re thrilled to welcome Lee Tran Lam to the Good Food team,” Fairfax Media general manager for food Sonya Hoyle said.
“It is an exciting time in our 35-year history. We have big plans for the Good Food brand over the next six months, which will include the launch of new, improved digital experiences for our audience and advertisers across goodfood.com.au and the much anticipated launch of the new Good Food Guide app.”
Commenting on her appointment, Lee Tran Lam said, “I am so excited to join the Good Food team as the brand looks to grow its quality offering. Good Food sets the standard as a food and wine destination and I can’t wait to bring my ideas to the table.”