B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • WPP
  • State of Origin
  • NRL
  • B&T Women in Media
  • Thinkerbell
  • imaa
  • Pinterest
  • Agency Scorecards
  • Anthony Albanese
  • AFL
  • The Growth Distillery
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Eventbrite Launches Self-Service Seat Technology
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > Eventbrite Launches Self-Service Seat Technology
Media

Eventbrite Launches Self-Service Seat Technology

Maya Rana 1
Published on: 8th April 2015 at 10:25 AM
Maya Rana 1
Share
3 Min Read
SHARE

Eventbrite, Global self-service ticketing platform, has launched the local ticketing industry’s first self-service reserved seating solution to allow event organisers and attendees to automatically prioritise and select seats.

The new functionality is now available to all event-goers and event organisers on Eventbrite.com.au at no additional cost.

Eventbrite Australia managing director, Rachael Neumann, said the new reserved seating technology would open the company up to more types of events and venues in the future, including comedy shows, theatres, school plays, galas, performing arts, spectator sports and community centres.

“At Eventbrite we are focused on democratising the massive ticketing industry and addressing the biggest problems organisers and attendees face: lack of innovation, disappointing customer support, and high ticketing fees,” said Neumann.

“Reserved seating technology has been broken for years, and it shows in the experience organisers and attendees face today. The industry is hungry for an alternative, and today’s launch is our first step in eliminating the pain of outdated and expensive reserved seating tools and replacing them with simple, yet robust technology.”

At the core of Eventbrite’s pick-a-seat solution is Eventbrite’s Seat Designer which allows event organisers to:

  • Easily create a realistic seat map in minutes using drag and drop technology.
  • Designate a focal point to automatically determine and fill the best seats first with ‘best available’ seating priority for each ticket type or section.
  • Save and share seat maps with other organisers, and gain access to existing crowd-sourced seat map.
  • Set optimal pricing for each seat in the house to capture the greatest value of an event.

Seat Designer also offers a premium experience for attendees from point of purchase through to the event experience itself:

  • Attendees have two options: they can select their desired quantity of tickets on the event page, or click on the seat map to start their search. Both interactions will take the attendee to a vibrant seat map. An attendee can simply click on a seat to add or remove it from their order. They can also change their mind and select different seat.
Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Chemist Warehouse
Share

Latest News

The Pistol team photo.
Agency Scorecard: The Pistol
17/07/2025
Agency Scorecard: Mediahub
17/07/2025
Guzman y Gomez’s Steven Marks: Marketing Is Revenue
17/07/2025
Telstra’s Anna Jackson: Creativity Is Fragile In Nature
17/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?