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Reading: Enero Group’s Revenue Drops 7% Despite Strong Years From BMF & Orchard
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B&T > Agencies > Enero Group’s Revenue Drops 7% Despite Strong Years From BMF & Orchard
Agencies

Enero Group’s Revenue Drops 7% Despite Strong Years From BMF & Orchard

Oliver Cerovic
Published on: 21st August 2026 at 11:34 AM
Oliver Cerovic
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4 Min Read
The BMF team after taking home the B&T Award for People & Culture for the third consecutive year.

Enero Group, owner of creative agency BMF and experience agency Orchard, has released its results for 2026 financial year (FY26). The results revealed BMF delivered 11 per cent revenue growth, while Orchard’s climbed 9 per cent. Both agencies delivered record EBITDA.

However, Enero Group’s net revenue fell seven per cent from $138.7 million to $129.5 million — PR agency Hotwire’s revenue dropped 19 per cent to $63.3 million. However, cost cutting helped the business record a 54 per cent increase in net profit after tax to $6.4 million from $4.2 million.

BMF delivered record EBITDA of $8.8 million in FY26, up 27 per cent YoY, on net revenue growth of 11 per cent to $38 million. EBITDA margin expanded 3.1 percentage points to 23.2 per cent, from 20.1 per cent in FY25. Despite Westpac and Endeavour relationships concluding in FY26 Q4, new business momentum remained strong, with wins from Asahi Group and Superloop late in the year partly offsetting the impact.

The results outlined that “BMF reshaped its cost base in FY26 Q4 to realign skills and capabilities to its client portfolio”.

On the awards front it was named Australia’s Most Effective Creative Agency for the second consecutive year at the Australian Effie Awards, took home a Global Grand Effie for ALDI’s ‘Shop ALDI First’, and won new clients including Asahi Group (Victoria Bitter, Hard Rated, Solo, Solo Energy, and Brookvale Union) and Superloop.

BMF also took home the B&T Award for People & Culture for the third year running (2023–2025). That wasn’t the only hardware the agency took home that night, it also added the B&T Award for Bravery for its ‘Algorithm of Disrespect’ campaign for the Department of Social Services.

On-time entries for the 2026 B&T Awards, presented by Rokt, close next week!

In FY26, Orchard also delivered a record year in both EBITDA and net revenue, with EBITDA of $6.1 million, up 25 per cent YoY, and net revenue growth of nine per cent YoY to $28.2 million.

EBITDA margin expanded 2.8 percentage points to 21.8 per cent from 19.0 per cent in FY25.

Orchard’s healthcare vertical continued to perform strongly through the year, holding agency-of-record status for Lilly’s GLP-1 portfolio across Australia and New Zealand, expanding geographically, winning new clients, including Hyundai, and growing remits with existing ones. The consumer vertical benefited from new business and geographical expansion, which was partly offset by reduced spend from some existing clients.

“FY26 was a year in which clients increasingly concentrated their marketing investment behind partners able to demonstrate creative excellence and commercial impact, and Enero’s agencies were well positioned to respond. Record earnings at BMF and Orchard reflect the depth of specialism and the effectiveness credentials both agencies have built over many years, while the early establishment of Hotwire Global’s AI Lab is improving new business success rates and extending that agency’s reach beyond its traditional technology base. We are directing our investment behind those capabilities,” said Ian Ball, Enero Group CEO.

“The Group enters FY27 with a focused portfolio, a lean corporate centre and a clear AI strategy. With three award-winning agencies, each with strong leadership, a distinct value proposition and a consistent track record of world-class results, Enero is well placed to drive outstanding outcomes for clients, attract top talent and deliver strong returns for shareholders.”

 

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TAGGED: BMF, Enero Group, Orchard
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Oliver Cerovic
By Oliver Cerovic
Oliver is a journalist at B&T, joining in April 2025 after completing a Bachelor of Communications, majoring in Journalism at UTS. He covers media agencies and owners, and has a strong interest in sports marketing. Oliver has a background in sport, previously writing for Fox League and the Manly Warringah Sea Eagles. He famously hit a last-ball six in the 2026 Big Clash to deliver his Indies side to a 19 point loss.

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