DT buys mobile specialist Millipede

DT buys mobile specialist Millipede
SHARE
THIS



STW owned creative technology agency DT has moved to beef up its mobile engagement offering with the acquisition of mobile and games specialist, Millipede.

See the full statement for more:

“Melbourne: June 13, 2014 – In a bold move to expand its mobile engagement offering, leading creative technology agency DT, part of STW, has acquired mobile/games specialist Millipede.

The deal sees Millipede move into DT’s offices, where they will remain branded Millipede but will allow the two agencies to partner on a broad range of large-scale projects.

DT Managing Director, Brian Vella said the acquisition was part of a strategy to “expand the agency’s capability in the mobile and enterprise market.”

“We’ve recently had great success with apps ranked #1 in the Apple and Google Play stores, demonstrating the talent already in our own business and what we’re capable of. The acquisition of Millipede allows us to strengthen our offer even further, and cement our leadership position.”

Since opening its doors in 2005, Millipede has experienced solid growth, making engaging sites and apps for companies like KPMG, Telstra, BMW and NAB.

Founding Director, Wil Monte says of the decision to join DT: “We’re a great bunch of creatively focused techies who love coming work each day. This move allows us to continue to do the work we love, and leverage the stability and backing of DT management to pursue an aggressive growth strategy.”

Co-director of the new Millipede and former general manager of mobile enterprise specialist Tigerspike Melbourne, Zac Jacobs adds: “We are seeing huge potential in enterprise mobile platforms. Uniting the Millipede creative magic and mobile development expertise with DT’s enterprise platform experience will create a unique offer in the market.”

DT’s Vella explains the two agencies also had a great cultural fit. “One of the standout things when we first met with the Millipede owners was the similarities in our cultures and strong views on creative technology”, he said.

Monte adds “DT has enjoyed tremendous growth over the years, born from the same roots as ours, starting out in a studio in Richmond, so we’re very enthusiastic about our future together.”

DT is part of STW, Australasia’s leading marketing content and communications group.”

Picture: Flickr Creative Commons by Johan Larsson

Please login with linkedin to comment

Deloitte Millipede Project Clever Buoy Reload Media

Latest News

Torrens University Australia Launches ‘Career Crush’ Via VCCP Sydney & Lash
  • Campaigns

Torrens University Australia Launches ‘Career Crush’ Via VCCP Sydney & Lash

Torrens University Australia has launched ‘Career Crush’ via VCCP Sydney and Lash, to help match students with a career they’ll love. Career Crush is an online quiz that determines prospective students’ personal strengths, passions and aspirations to match them with the careers and courses they’re most compatible with. One of the toughest decisions young people […]

Pedestrian Partners With With NZ’s Mi9 To Expand Commercial Offering
  • Media

Pedestrian Partners With With NZ’s Mi9 To Expand Commercial Offering

Pedestrian Group has partnered with Nine subsidiary Mi9 New Zealand to offer NZ brands the opportunity to partner with the likes of Business Insider Australia, Pedestrian.tv and Gizmodo Australia. Next month, Mi9 New Zealand will be representing Pedestrian Group in the NZ market, offering clients the opportunity to work with leading youth publications including Lifehacker […]