Dentsu Appoints Erica Kokiw As Head Of Digital

Dentsu Appoints Erica Kokiw As Head Of Digital

Amplifi, the strategic media investment and partnerships arm of Dentsu Aegis Network has appointed Erica Kokiw to the role of head of digital for the Group.

Kokiw joins the Dentsu Aegis Network having spent the past five years with Group M agencies Mediacom and MindShare, prior to which she spent five years leading the media and digital portfolio for Labatt Breweries of Canada.

Speaking of her appointment, Amplifi’s managing director, Paul Brooks, said, “I am delighted that Erica is joining Amplifi to lead and shape our group’s digital vision. Erica is a unique talent in the market with a broad digital media and marketing background and is well respected by clients, publishers and peers.”

Kokiw added, “I am thrilled to be joining Amplifi and look forward to being part of a company with a truly progressive digital vision that is one of the most cutting-edge in the market.

“I’ve always really enjoyed working with Paul, he is a great leader with drive and passion for our industry and I’m excited to be part of his team again.”

This is another significant hire for Amplifi following the recent senior appointments of Simon Williams, Annmarie Tanke and Danny Zarka, signalling Dentsu’s appetite for recruiting the very best senior digital talent in the market.

Kokiw starts her new role in March 2016.




Please login with linkedin to comment

Exponential Interactive web security

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]