B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Pinterest
  • WPP
  • AFL
  • Cannes Lions
  • Anthony Albanese
  • Federal Election
  • Thinkerbell
  • NRL
  • State of Origin
  • B&T Women in Media
  • AI
  • Spotlight on Sponsors
  • ARN
  • Channel 10
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Crossmark Host MD Appointed Chair Of Organisation To Address Gender Inequality
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > Crossmark Host MD Appointed Chair Of Organisation To Address Gender Inequality
Media

Crossmark Host MD Appointed Chair Of Organisation To Address Gender Inequality

Rochelle Burbury
Published on: 18th November 2015 at 9:00 AM
Rochelle Burbury
Share
2 Min Read
SHARE

HR company Crossmark Host Australia and New Zealand managing director Hilary Lamb has been appointed Chair of The 100% Project, a not for profit organisation that aims to address gender inequality.

The 100% Project’s mission is to challenge organisational leaders to change the practices and mindset within their organisations to fully realise the leadership potential of women and men. It is positioned as the catalyst for change through raising awareness of gender imbalance in leadership opportunities.

Lamb has more than 20 years experience in human resources. She is a Graduate Member of the Australian Institute of Company Directors and holds concurrent roles as managing director of Crossmark Host and director people & culture for Crossmark Asia Pacific.

Her career began in the UK in sales and marketing, before moving into learning and development and human resources. Having worked in large corporations and owned and built medium sized businesses, Lamb’s multiple perspectives give her unique insights to influence people development strategies, diversity and gender equality initiatives in large and small enterprises.

Commenting on her new role, Lamb said: “I was attracted to The 100% Project because it is actively using data insights and relevant research to add value to the gender equality debate.  As it is not generally seen as a burning issue, creating awareness of the business benefits of a balanced workforce, particularly in senior and influential roles, is more likely to get the attention of business leaders.”

The 100% Project recently released a report, entitled “Adaptive leadership – An answer to gender imbalance in the workplace?”, which found a significant link between an organisation’s adaptive capacity and its record on gender equality in leadership. In addition, employees who saw greater adaptive capacity in their workplaces were more likely to say their organisational culture supports women in leadership. These organisations generally also had a higher number of women in senior leadership positions.

 

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Martech
Share
Rochelle Burbury
By Rochelle Burbury
Follow:
Rochelle Burbury is an award-winning journalist and editor with over 25 years of experience in media and communications.  She is the former Marketing & Media Editor for B&T as well as the Australian Financial Review, The Australian, and The Sydney Morning Herald, and Consulting Editor for AdNews. In 2023, she won B&T's Best of the Best in PR and in 2024 featured in the B&T Women in Media Power List. Rochelle’s extensive experience makes her a valuable contributor to B&T.

Latest News

ActewAGL Appoints AFFINITY As Its Full-Service Agency
24/06/2025
David Hovenden On B&T’s Women In Media In The Australian
24/06/2025
“That Night Nearly Destroyed Me, But It Also Lit A Fire Inside”: What UnLTD’s Adland Bail Out Taught Me About Justice, Hope & Shame
24/06/2025
Vale Dominic Proctor, A Giant Of Adland Who Set Up Mindshare & Transformed The Industry 
24/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?