To show their love for mothers around the world, CADBURY ROSES has designed a special gift box in collaboration with Australian artist Karen Lee.
The packaging features art by Lee, with the words “Mandaang guwu” emblazoned across it, the Wiradjuri words for “thank you”.
Speaking on the collaboration, Lee said “It is important to tell a contemporary narrative that reflects my experience as an Aboriginal woman in an urban society. This artwork is a representation of the little things women do everyday that together encompass the beautiful love that is motherhood. Sometimes it’s the little things that have the biggest impact.”
In addition, CADBURY is donating $50,000 to The Stars Foundation, which provides mentoring and guidance to Aboriginal and Torres Strait Islander Australian women and girls, particularly those at risk.
This is the second year CADBURY has donated to The Stars Foundation, who report that 98 per cent of girls within their programs have since graduated secondary school.
Kathy De Lullo, senior marketing manager for CADBURY says, “Mother’s Day is a time to celebrate
all types of maternal figures that impact our lives in some way. We feel privileged to partner with Australian Aboriginal artist Karen Lee and see her reinterpretation of the CADBURY ROSES gift box come to life.”
“We hope it inspires and encourages Australians to connect and ‘say thank you for the little things’ with a simple gesture.”
The gift box will be available at all major supermarkets and independent retailers at an RRP of $12.00.
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