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Reading: Cadbury Introduces New Dairy Milk Flavours & Announces Sampling Tour
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B&T > Marketing > Cadbury Introduces New Dairy Milk Flavours & Announces Sampling Tour
Marketing

Cadbury Introduces New Dairy Milk Flavours & Announces Sampling Tour

Staff Writers
Published on: 7th July 2017 at 10:37 AM
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Cadbury has launched its latest Cadbury Dairy Milk ‘Be Flavour Braver’ campaign to fittingly coincide with World Chocolate Day (which is today).

The team at Cadbury have created a brave new range that is a twist on the core Cadbury Dairy Milk with six new delectable flavours: ‘Mega Crunchie’, ‘Oreo Double Choc’, ‘Mad 4 Mint’, ‘Craving 4 Coffee’, ‘Crazy 4 Caramel’ and ‘Bonkers 4 Berry’.

Cadbury's new Dairy Milk range [1]

To coincide with the new product launch, Cadbury is undertaking a sampling tour that officially launches in Melbourne on World Chocolate Day and will pop up in other states over the next few months.

Free samples will be waiting for those brave enough to spin the flavour wheel and try the newest flavours or re-discover a forgotten classic.

The new Cadbury Dairy Milk flavour range is due to appear on shelves on Saturday 22 July.

 

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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