The Monkeys And BCF Enters The Office Supplies Game In Riotous EOFY Campaign

The Monkeys And BCF Enters The Office Supplies Game In Riotous EOFY Campaign
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With the many Aussies currently working from home, BCF has entered the office supplies game, and in its latest campaign, is offering tax-deductible End of Financial Year savings on camping equipment that can also be used for your home office.

Created by The Monkeys, the ‘WFH EOFY’ campaign will appear on television and across digital channels.

BCF general manager marketing Ben McConnell said: “With foldable office chairs, pop-up boardroom tables and even business yachts on offer, BCF is letting Aussies get the office gear they need, and the camping gear they want, at the same time.

“With families at home more at the moment, there’s a real need for extra working space and equipment, things BCF can legitimately provide.”

The Monkeys chief creative officer Ant Keogh added: “In tumultuous economic times, BCF has pivoted in an innovative fashion to better meet the ever-changing requirements of Australia’s corporate sector.”

Campaign Credits:

Client: BCF

General Manager Marketing – BCF: Ben McConnell

Marketing Campaign Specialist – BCF: Emma Yerbury

Agency: The Monkeys, part of Accenture Interactive

CEO: Paul McMillan

Chief Creative Officer: Ant Keogh

Head of Planning: Mike Derepas

Creatives: Hugh Gurney & Joe Sibley

Senior Craft Designer: Raph Tamkalis

Head of Production: Romanca Jasinski

Producer: Katie Wellbelove

Group Content Director: Jaimee Kerr

Content Director: Jantine Wigboldus

Content Executive Ella Papilion

Production Company: Betty Wants In

Director: The Monkeys

Music & Sound Design: Electric Dreams

 

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