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B&T > Marketing > Sports Marketing > Aussie Director Scores Two Super Bowl Spots For Uber & Life360
CampaignsMarketingMediaSports Marketing

Aussie Director Scores Two Super Bowl Spots For Uber & Life360

Staff Writers
Published on: 10th February 2026 at 12:13 PM
Edited by Staff Writers
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Australian director Steve Rogers has helmed two campaigns featured during the 2026 Super Bowl.

The first is a continuation of the ‘Food-spiracy’ work for Uber Eats, via Special Group US, starring Matthew McConaughey and Bradley Cooper.

The second work featured during the big game was Life360’s ‘Elevator,’ joining ‘Fridge,’ released earlier this month. Via Alto NY, the comedic campaign taps into the anxieties of parents and pet owners alike.

The new work follows Rogers’ award-winning 2025 Super Bowl campaign ‘A Tale As Old As Websites’ for Squarespace, starring Barry Keoghan.

Both campaigns were produced through Biscuit Filmworks x Revolver.

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