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Reading: APN Outdoor Marketing Chief Charlotte Valente Set To Quit
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B&T > Advertising > APN Outdoor Marketing Chief Charlotte Valente Set To Quit
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APN Outdoor Marketing Chief Charlotte Valente Set To Quit

Staff Writers
Published on: 30th October 2018 at 12:15 PM
Staff Writers
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APN Outdoor’s general manager of marketing, Charlotte Valente, has announced she will not be continuing her employment with JCDecaux, effective 31 October.

Valente joined APN Outdoor in February 2018, having previously worked at Adshel and other leading businesses.

Her leaving follows on from JC Deceaux’s acquisition of the business earlier this month and the departure of CEO, James Warburton, announced a week ago.

Valente was a key member of APN Outdoor’s executive team during a key time of transformation and change.

As GM of marketing, Valente led the company’s brand relaunch, the development and creation of new go-to-market sales and marketing strategies and propositions, cemented APN Outdoor’s positioning as the Australian representative of Cannes Lions.

Valente also helped expand the APN Outdoor data and insights team, and led the development of the in-house data and analytics capability Dn’A.

On her leaving, Valente said: “I’ve thoroughly enjoyed by time at APN Outdoor and being part of the successful reinvigoration and transformation of the business was a big part of that.

“While JCDecaux is an incredible global business, the time is right for me to find new challenges.

“It’s an exciting time for the Australian and New Zealand out-of-home industry, and I want to thank my amazing colleagues at APN Outdoor and wish them and JCDecaux much success for the future.”

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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