Digital to print with

Digital to print with

Parenting website, NewsLifeMedia’s has earned a place in print, nestled within the Saturday edition of The Daily Telegraph.

The addition of the print version of Kidspot comes from The Daily Telegraph’s aim to provide more specialised content categories to help its readers plan their weekends.

With its own cover and masthead, Kidspot will become part of the newly revamped Best Weekend liftout.

Included each week in the new section will be in depth features on tricky parenting issues, a dad’s column, games and craft features, trending content and advice from Dr Justin on family happiness asked by readers.

“Mums and female readers are an important demographic for The Daily Telegraph on Saturday,” Jeni O’Dowd, The Daily Telegraph’s Saturday editor, said.

“Kidspot has an enviable relationship with Australian mums and I’m delighted that we are extending the brand in to print in The Daily Telegraph as it delivers a one-stop shop for parenting needs.”

Alex Brooks, executive editor of, added: “It's exciting to be part of a digital masthead like Kidspot, which has enough richness and depth to earn a place in the weekend newspaper. Kidspot users will love having another media touch point to add to the social, mobile, email and online interactions they already enjoy.

"Parenting is not a tiny niche of baby-obsessed mothers anymore. Family lifestyle is a broad, multi-layered category relevant to the millions of mums and dads in Australia raising the next generation of toddlers, preschoolers, school kids, tweens and teens."

Please login with linkedin to comment

Latest News

AFR Remya Ramesh head of digital experience at Coles for BOSS Young Executive of the Year  Wednesday 16th June 2021 Photo by Eamon Gallagher
  • Media

AFR BOSS Names Winners Of 2021 Boss Young Executives Awards

In a year where ‘business as usual’ is anything but, AFR BOSS reveals six of Australia’s most inspirational and outstanding young leaders who excelled during the pandemic. The six have been crowned the 2021 BOSS Young Executives in the prestigious awards program, now in its 18th year. Run in conjunction with global leadership consulting firm […]

QMS Renews Contract With Manboom
  • Marketing

QMS Renews Contract With Manboom

On first inspection, B&T was hoping to bring you some manboobs news here. But as you'll see, it's a girdle-free read.

Marketing strategy on digital mobile platform - cross-device tracking programmatic advertising and multi targeting with laptop and mobile phone gadgets.
  • Technology

Index Exchange And MediaMath Join The Human Collective

HUMAN Security (formerly White Ops) today announced two new founding Human Collective members: Index Exchange and MediaMath. Together they participated in thought-provoking panel discussions during the recent IAB Tech Lab CTV & Video Advertising: Growing with Standards virtual event where they emphasized how important it is to work together in the fight against fraud on […]

by B&T Magazine

B&T Magazine
SCA Appoints Cathrine McVeigh To Head Of Audio Production And Operations
  • Media

SCA Appoints Cathrine McVeigh To Head Of Audio Production And Operations

SCA has announced the appointment of Cathrine McVeigh to head of audio production and operations. She will be part of the content leadership team. In the newly created role, McVeigh will oversee the creation of SCA’s new audio production and content operations hub and lead a combined team across the country to deliver a rapidly […]