Why You’re Probably Not As Underpaid As You Might Think

Why You’re Probably Not As Underpaid As You Might Think
SHARE
THIS



We work in media. We do it for love not money, right? Although with the New Year you’re probably thinking “better job/more money” as a 2016 resolution.

And if B&T’s recent salary survey (published in the October-November edition) is to be believed then 57 per cent of you said “I could do with a bit more” and a third of you replied “I’m grossly underpaid”.

However, a new survey – admittedly out of the US – says that media jobs have some of the fastest growing wages of any industry.

According to a study by international consulting group McKinsey using U.S. Bureau of Labour Statistics, salaries in media grew over four per cent from the period 1997-2014. That made it the second fastest growing salary group behind oil and gas workers.

Again, the stats have a clear US-bias and it’s not actually clear what “media” jobs actually cover.

According to the study, these careers were the best for salary growth

  • Oil and gas – five per cent
  • Media – 4.2 per cent
  • Professional services – four per cent
  • Chemicals and pharmaceuticals – 3.8 per cent
  • Utilities – three per cent

The five worst careers for wages growth according to the study were:

  • Agriculture – one per cent
  • Retail – 1.3 per cent
  • Hospitality – 1.8 per cent
  • Entertainment and recreation – 1.9 per cent
  • Construction – two per cent

The top five findings of the B&T salary survey found:

  • Most in the industry said strategy and senior management was the best paid position in Australia’s Adland landscape
  • The average salary was $60-$90,000
  • Some 48 per cent of respondents believed men were paid more than women. However, 52 per cent said they didn’t believe that was true or simply didn’t know
  • Fifty five per cent agreed there was a talent shortage in media in Australia
  • Only 39 per cent of respondents said they were happy in the current role

 

 

Please login with linkedin to comment

Advertising Standards Bureau berlei

Latest News

Would TikTok Be Missed?
  • Opinion

Would TikTok Be Missed?

In this opinion piece, Alpha Digital’s head of performance Amir Rezaee outlines the impact to brands of a potential banning of TikTok in Australia The six weeks or so since TikTok announced its local Australian office has been a busy period. Aiming to make a similar impression on SMBs as it has on its 1.6m […]

Opinion

by B&T Magazine

B&T Magazine
NextMedia’s frankie And Gardening Australia Magazines Report “Surge In Sales”
  • Media

NextMedia’s frankie And Gardening Australia Magazines Report “Surge In Sales”

Amid the sadness of magazine closures, the challenges of COVID-19, and industry concern as companies merge or change hands, some magazines are thriving. NextMedia titles such as the much-loved frankie and ABC Gardening Australia magazine have been enjoying a surge in sales during this period of home isolation. Gardening Australia retail sales have been robust […]

Mag Closures & The New Landscape For Earned Media
  • Opinion

Mag Closures & The New Landscape For Earned Media

In this guest post, MINT’s publicity director, Nathan McIlroy (pictured below), explores the new norm for Australian media and says Bauer’s/Mercury Capital’s recent mag closures should be viewed as an exciting opportunity for the brave… Last week’s announcement that new owners Mercury Capital were to permanently close eight of Bauer Media’s magazines sent shockwaves through […]

Opinion

by B&T Magazine

B&T Magazine
Jamie Whincup And A Host Of Aussie Personalities Star In Club Marine Series
  • Media

Jamie Whincup And A Host Of Aussie Personalities Star In Club Marine Series

In a first for the Australian insurance market, Club Marine, Australia’s largest provider of boat and pleasure-craft insurance, has released a new series of videos to help explain insurance cover. With a few familiar Aussie personalities to help out, Club Marine is helping its members, as well as the broader boating community, to understand the […]

KitKat Partners With R U OK?
  • Media

KitKat Partners With R U OK?

No one enjoys a chocolate finger for morning tea like the B&T office. On other occasions we might even have a KitKat.

oOh! Launches The Junkee Network
  • Media

oOh! Launches The Junkee Network

Junkee Media and parent company oOh!media have launched a powerful new way to reach young Australians – the Junkee Network. Combining Junkee Media’s content platforms with oOh!’s leading Out of Home assets in venues and universities across the country, the Junkee Network will be the largest and most influential youth content network in the country. […]

Research Reveals Aussie Small Businesses Upping Digital Marketing Spend
  • Marketing
  • Technology

Research Reveals Aussie Small Businesses Upping Digital Marketing Spend

Australian small business owners are turning to skilled local freelancers and upping their digital marketing spend as they move online to connect with customers and keep cash flow positive. The Federal Government’s pandemic response has earned a tick from small business owners as have those of New South Wales and Queensland, but one in three […]

Melbourne, Australia - August 6, 2015: A woman walks past an Optus store on Bourke St. Optus is the second largest telecommunications company in Australia.
  • Technology

Optus Assistant Chatbot Surpasses 2 Million Conversations

In the last 12 months, Optus’ AI Assistant Chatbot has surpassed two million conversations, with 1 in 6 Optus customers having their queries resolved immediately, providing a seamless experience without needing to speak to a person. Optus Assistant greets every customer that comes through My Optus App Messaging and its Web Messaging service with on average […]