While Seven may have stolen the night off the back of a Cats-Lions game, what’s interesting is SBS closing in on 10 in primary channel share.
According to OzTAM metro numbers, in primary channel share 10 did 8.9 per cent and SBS did 7.7 per cent. Thursday night is not usually a ratings winner for 10 and these numbers are typical, but SBS’ 7.7 per cent is unusual.
Perhaps what pushed it over the edge was a showing of War of the Worlds with 303,000 viewers, or perhaps its audience was fascinated by the World’s Busiest Trains Stations (266,000)?
Seven stole the show, however, with 22.5 per cent, while Nine did 17.3 per cent and ABC did 10.4 per cent.
The AFL certainly lent a helping hand with 443,000 viewers. Over on Nine’s NRL, 297,000 Aussies tuned in, while 10’s best entertainment for the night was Celebrity Gogglebox USA with 205,000. The ABC’s Escape from the City did 317,000.
Here’s how the rest of the night ran:
Seven
News did 1.17m, The Chase did 664,000, Home and Away did 584,000 and Sunrise did 274,000.
Nine
News did 1.02m, ACA did 692,000 and Hot Seat did 546,000.
10
The Project did 508,000, 10 News First did 430,000.
ABC
News did 783,000 and 7.30 did 562,000.
All channel share
Seven pulled 33.7 per cent, Nine followed with 24.1 per cent, 10 did 15.6 per cent, while ABC and SBS did 15.5 per cent and 11.0 per cent respectively.
Demographic breakdown (all channels)
People 25-54
- Seven – 34.2 per cent
- Nine – 24.8 per cent
- 10 – 19.3 per cent
People 16-39
- Seven – 39.4 per cent
- Nine – 22.8 per cent
- 10 – 18.3 per cent
