Yesterday’s Presidential election debate between nominees Donald Trump and Joe Biden sadly descended into little more than a petty, egregious slanging match between two ageing billionaires with little respect for the office of which they aim to be elected.
Sure, neither candidate proved themselves worthy to be the next Leader Of The Free World, however, it hasn’t taken long for creative agencies to turn the debacle to their advantage.
Here’s just a quick summary of how adland has tapped in to the Presidential election fiasco.
BIDEN TURNS TRUMPS “PROUD BOYS” MOMENT INTO CAMPAIGN AD
There’s no other way to put it: the President of the United States refused to disavow white supremacists on the debate stage last night. pic.twitter.com/Q3VZTW1vUV
— Joe Biden (@JoeBiden) September 30, 2020
BIDEN’S TEAM FAST SELLING T-SHIRTS WITH THE “WILL YOU SHUT UP, MAN” SLUR
CAPTAIN CHESELY “SULLY” SULLENBERGER FRONTS EMOTIONAL ANTI-TRUMP AD
Sully Sullenberger stepped up in a critical moment and now he asks that we do the same. That we do what’s needed and what’s critical to save our nation from Trump’s chaotic destruction.
— VoteVets (@votevets) September 29, 2020
EVEN KIM JONG-UN AND VLADIMIR PUTIN HAVE JOINED IN IN THIS SPOOF SPOT
AND IT’S DOG OWNERS FOR BIDEN AS PAST PRESIDENTS’ POOCHES STAR IN NEW CAMPAIGN
Twitter has just experienced its fastest growth in revenue since 2014, with the social media platform benefiting from increased interest from advertisers. Revenue was up 74 per cent YoY, according to the company’s Q2 results, reaching $US1.19 billion ($1.6 billion) from $US683.4 million ($925 million) 12 months ago. The strong results came in the same […]
Wild Turkey has announced the launch of its new global creative campaign and platform, ‘Trust Your Spirit’, featuring the brand’s creative director and spokesperson, Matthew McConaughey. The global campaign and platform ‘Trust Your Spirit’ is to encourage people to be bold, unapologetically themselves, and stay true to who they are. The global tagline and ethos […]
Telecommunications company Optus has announced it will launch the world’s first TikTok sign-language activated filter. Featuring Optus ambassador Ian Thorpe, Optus will unveil a branded effect that shows TikTok users how to say key phrases in Auslan sign language, including ‘How are you?’ and ‘It starts with Yes’, through the hashtag challenge #SignYes. Optus will […]
Podsights has revealed new insights into the effectiveness of advertising in podcasts, tracking global and Australian podcast advertising trends. This is the first Australian report to be published since ARN partnered with Podsights to set the standard for best-in-class podcast advertising measurement. The report includes additional analysis and follows a series of Measurement Masterclasses held for […]
NGEN’s 2021 charity cup has raised over $175,000 for UnLtd charity partner Gotcha4Life. Gotcha4Life is a not-for-profit foundation raising awareness and funding to provide educational workshops and innovative programs that build mental fitness in individuals and communities. While Sydney and Brisbane completed the Charity Cup in June, before Covid restrictions hit, the final leg in […]
Australian tech incubator Cicada Innovations and Biennale of Sydney are launching the ‘New & Sustainable Materials Challenge,’ in an effort to create a more sustainable future. The works of chosen material-makers will be showcased to millions of Biennale audiences, exhibition partners, and exhibition makers globally. The Challenge is open to any Australian and UK startups, […]