The finale of Ten’s reality cooking show MasterChef had more than two million people tune in to see Billie McKay take home the top prize after a mammoth five-hour cooking challenge, according to OzTam preliminary ratings.
The winner announcement segment of MasterChef had 2.138 million switch on the tellys in a five-city metro, with Melbourne being the city who were most on the edge of their seats with 798,000 viewers.
The number of eyeballs for the reality show yesterday evening also trumped the 2014 results for the show, leaping up 25 per cent from last year.
The huge audience was a boom for Ten overall too last night with the network easily winning yesterday in total percentage share.
Ten finished up with a share of 34.4 per cent, followed by Seven with 21.4 per cent and Nine on 20.7 per cent.
Avid Collective has officially announced the appointment of former Scout Publishing and Junkee Media executive Niki Jones (lead image) as its new head of enablement operations. In the newly created role, Jones will be responsible for overseeing operational activities across various arms of business with a focus on partner engagement. “Niki’s appointment comes at an […]
Brand extension agency Asembl has whipped up a wonder in every bite with the partnering of Streets’ Golden Gaytime and Griffin’s Marvels for the first ever Golden Gaytime Inspired Biscuits. Available now from Coles stores nationally and online, the Griffin’s Marvels Golden Gaytime Inspired Biscuits are a wonder in every bite – irresistible Golden Gaytime […]