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Reading: Telstra’s Belong Appoints Howatson + White For Strategy & Creative, Retains OMD For Media
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B&T > Advertising > Telstra’s Belong Appoints Howatson + White For Strategy & Creative, Retains OMD For Media
Advertising

Telstra’s Belong Appoints Howatson + White For Strategy & Creative, Retains OMD For Media

Staff Writers
Published on: 21st June 2021 at 3:50 PM
Staff Writers
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Telstra’s lower-cost telco, Belong, has awarded its strategy and creative account to Howatson + White, and has reappointed OMD to its media buying account, after a competitive pitch process.

Howatson + White will handle strategy, planning, creative and CRM, while former agency Clemenger will continue to have a relationship with Belong, managing PR and retail activation.

The telco is Howatson + White’s second confirmed client, after Chris Howatson and Ant White launched the agency earlier this year and named Allianz as their foundation client.

 

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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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