To Hashtag Or Not To Hashtag? The Industry Weighs In
The industry's divided on whether #hashtags are the lifeblood of campaigns or…
Brands Using Trending Hashtags With Zero Relevance Is Dumb
If a brand is pumping out tweets using trending hashtags with zero…
How to Feed Consumers’ Demand For Snackable Content
Brands are still struggling to make an impact on social media.
Should hashtags be banned from TV ads?
Hashtags have been creeping in local TV ads lately. What do they…
Cannes you hear the roar of a social success
Cannes Lions proved as popular as ever this year, with online conversations…
