It’s already doing the rounds on social and B&T certainly hopes it’s genuine, it’s an apparent ad for optical chain Specsavers poking fun at Monday’s monumental Oscars blunder.
If you don’t know, Oscars hosts incorrectly announced the winner of the picture of the year category initially naming La La Land as the winner; however, the error was quickly noted and the real winner Moonlight’s cast were hauled on stage to a bemused audience and universal global embarrassment.
The news follows on from a report on B&T today that found Monday’s cinematic trophy-a-thon had the worst TV audiences in over a decade.
Specsavers – who regularly play on amusing moments of people with poor eyesight in its campaigns – have used a blurry image of the winning envelope to again highlight the need for a good set of specs.
However, in defence of the Oscars, supposedly the winning envelope did read La La Land, it was just the wrong envelope. Still, we believe everybody went home happy.
Beauty YouTuber James Charles has had his YouTube account demonetised after allegations surfaced that he sexted minors. Charles has more than 25.5 million subscribers on YouTube, where he gained popularity for his makeup videos. He is worth an estimated US$22 million. Since February, a number of boys under the age of 18 have accused Charles […]
In his latest guest post, B&T regular Robert Strohfeldt skewers marketers’ latest buzzword – purpose… I used to flick through the various newspapers cartoons each day – reckon it would be tough trying to create a cartoon each day, based on a major news story, that is both funny and insightful. Since the PC mob […]
MILO Cereal has launched its first major marketing campaign for its newly launched Protein cereal, via independent creative communications agency Connecting Plots. Building on MILO’s brand message of fuelling active kids, the new campaign platform, ‘Beast Mode – Activated’, evolves the master brand’s focus on team sports. This aims to celebrate how MILO Protein helps […]
Flight Centre has unveiled a new look and a global brand campaign that poses a tongue-in-cheek challenge to Aussie travellers. The launch also marks the brand’s first global campaign across Australia, New Zealand, the UK, Canada and South Africa, highlighting Flight Centre’s collective travel expertise. Created by Flight Centre Australia’s in-house creative team, ‘There’s Nowhere […]
It's even more photos from Thursday's 30 Under 30! Re-live all the action, the bad dancing and the stodgy paella here.