Specsavers Quick To Jump On Oscars Blunder

Specsavers Quick To Jump On Oscars Blunder

It’s already doing the rounds on social and B&T certainly hopes it’s genuine, it’s an apparent ad for optical chain Specsavers poking fun at Monday’s monumental Oscars blunder.


If you don’t know, Oscars hosts incorrectly announced the winner of the picture of the year category initially naming La La Land as the winner; however, the error was quickly noted and the real winner Moonlight’s cast were hauled on stage to a bemused audience and universal global embarrassment.

The news follows on from a report on B&T today that found Monday’s cinematic trophy-a-thon had the worst TV audiences in over a decade.

Specsavers – who regularly play on amusing moments of people with poor eyesight in its campaigns – have used a blurry image of the winning envelope to again highlight the need for a good set of specs.

However, in defence of the Oscars, supposedly the winning envelope did read La La Land, it was just the wrong envelope. Still, we believe everybody went home happy.

Please login with linkedin to comment

ABC TV Activations Advertising Standards Bureau The Today SHow

Latest News