The introduction of Vegemite mixed with chocolate is a taste we will never forget, whether that be for the ecstatic moan emitting from your mouth after each square, or the perplexed look you give others making that sound, at pure bewilderment they could like such a combination.
Whatever the case, Cadbury has sure made waves around the web for its new flavour and its social media campaign #ChocPlusWhat.
While many have been suggesting alternatives that could indeed be deliciously flavoursome, such as this one…
…there are many others who have perhaps, arguably, taken the campaign too far…
hook a brother up @CadburyAU #ChocPlusWhat pic.twitter.com/PHOIMK6Fh3
— Richo (@FlagTiges) May 26, 2015
For realz? #ChocPlusWhat pic.twitter.com/8WYs4q2p9A
— Pickle of the Saam (@Picklesaam) May 25, 2015
Cadbury however isn’t phased by the parodies. A Cadbury spokesperson told B&T: “It’s great to see people getting involved and engaged with our campaign concept. Our campaign has certainly set Australian imaginations alight.”