Southern Cross Austereo (SCA) has announced the appointment of Nikki Rooke (pictured above) as its national head of radio sales.
In this newly-created role, Rooke will lead the radio sales teams across SCA’s metro and regional radio assets.
Rooke joins SCA from Seven West Media, where worked as its sales director for Sydney. Prior to joining Seven in 2011, she held a number of roles at SCA, most recently as its agency sales director for Sydney.
SCA chief sales officer Brian Gallagher said Rooke knows everything there is to know about radio sales.
“Her extensive media sales experience, coupled with her passion for radio, makes her an ideal leader for this role and a great mentor for the teams under her watch,” he said.
“I’m delighted she has decided to re-join us in such a crucial and senior role. I have been determined to find the person best suited to this important role, and I believe we have with Nikki.”
Commenting on her new role, Rooke said: “I am very excited to be returning to SCA and to be working with Brian and all the talented people at SCA, some of whom I have had the pleasure of working with before.
“Radio is a great passion of mine, and The Hit Network and Triple M brands are close to my heart, so this opportunity is impossible to resist.
“Radio remains a dynamic and resilient medium that delivers results for brands and advertisers, and I’m looking forward to being part of its very bright future.”