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Reading: Scroll Media Expands Publisher Offerings
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B&T > Advertising > Scroll Media Expands Publisher Offerings
Advertising

Scroll Media Expands Publisher Offerings

Staff Writers
Published on: 1st June 2021 at 8:48 AM
Edited by Staff Writers
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Australian and New Zealand-based ad sales network, Scroll Media, has expanded its content integration offering in Australia with premium publisher partners Healthline.com, Reuters.com, ITPRO and Gameloft.

Scroll Media has been representing these international publishers in Australia and NZ and can now offer first to market branded content campaigns to brands in the nutrition, health, wellbeing, business, technology, and gaming space.

Healthline.com the largest publisher in the Scroll Media stable has an audience of over 8 million monthly visits in Australia and provides evidence-based content to help consumers find answers to their health, nutrition, and well-being questions.

Recent Comscore 2021 metrics showed healthline.com is the ninth biggest media publisher in Australia.

Scroll Media MD Jane Ormsby (pictured) said, “we have seen more demand for contextual placements and  are working with a wide range of advertisers in the pharmaceutical, FMCG, technology, and finance space to deliver innovative and engaging content campaigns with very pleasing engagement results.”

Scroll Media has recently ramped up its Australian sales team with new hires to be announced soon and is looking to sign on more publisher partners in the next six months.

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Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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