Global adtech company Quantcast has bolstered its Australian sales team with the appointments of Eric Swenson and Amanda Cooper.
Swenson has joined as senior sales manager for ANZ, and Cooper as a sales manager for ANZ.
In his new role, Swenson will focus on expanding Quantcast’s presence among independent agencies and brands, helping marketers unlock greater performance and deliver stronger results.
He most recently served as group digital lead at News Corp and held senior roles at several national publishers, including senior brand manager at Fairfax Media, as well as Say Media and Allure Media in the early years of his career.
Cooper started her career as a graphic designer, working for the Daily Press Group and Marsh, before spending nearly six years at VMO in senior client management roles, working with agencies including Wavemaker, Mindshare and EssenceMediacom.
She will be responsible for helping Quantcast clients drive growth through innovative, audience-first solutions.
In the APAC region, Nelly Tsang and Chris Ng join Quantcast as senior sales managers for North Asia, based in Hong Kong. They will report to Quantcast managing director for North Asia, Sally Ng.
Chris Ng will be responsible for leading business development for Quantcast’s North Asia operations, exploring growth and new client opportunities, while Tsang will focus on strategic sales growth.
Quantcast VP of APAC, Jordan Khoo, said: “We are thrilled to welcome our new sales leaders to the business. All four are highly accomplished media sales and marketing professionals, with strong track records in client partnerships, campaign delivery and business growth.
“Eric and Amanda are welcome additions to our ANZ team, bringing significant expertise in creating meaningful client relationships and a passion for accelerating revenue growth through measurable impact. Nelly and Chris will be a critical part of our APAC sales team, using their unique understanding of delivering sophisticated, data-driven solutions for enterprise clients across the region.”
