Ultra Tune has again topped the list as Australia’s most complained about advertiser for the first half of 2020. With a total of 1,747 complaints lodged with Ad Standards as of June 30 2020, an Ultra Tune ad featuring Pamela Anderson and Warwick Capper received the most with 309. Also in the top 10 most […]

Posted 26 minutes Ago

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A Brazilian TV reporter has endured a terrifying on-air moment after she was mugged at knifepoint during a live cross. CNN reporter Bruna Macedo was reporting on rising flood levels in Brazil’s capital São Paulo when a homeless man can be seen in the backgound stalking her. Macedo was chatting with studio anchor Rafael Colombo when the […]

Posted 27 minutes Ago

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Both yesterday afternoon’s NRL and AFL games enjoyed good TV audiences, as locked out fans turn to the telly. Seven’s AFL coverage pulled 435,000, while the Nine’s NRL did 406,000. This, of course, was OzTAM metro numbers and doesn’t include pay TV viewers or those watching in pubs or clubs. In the battle of the […]

BINGE, Australia’s newest entertainment streaming service, has partnered with THE ICONIC to create ‘INACTIVEWEAR’ – an exclusive line of unisex luxe-loungewear, launching on Tuesday, 7 July 2020. With over half of Australians (57 per cent) stating they’ve streamed at least 20 per cent more content during COVID-19, INACTIVEWEAR has been designed to provide Bingers with […]

Talent platform, Puffling, has launched a new employer brand showcase, vetting organisations before applying based on the three key future of work pillars: Diversity, Flex and Culture. Whilst unemployment numbers continue to rise and many organisations gear up for restructures and further staff cuts, top performers are becoming harder to attract given market instability. Puffling […]

Isentia has today announced its Culturally And Linguistically Diverse (CALD) media monitoring service, to expand coverage to non-English publications across the country. The new service monitors foreign language publications across Australia and provides editorially curated article summaries in English, together with links to the pdf of the original article. The new service covers eight languages; […]

The COVID-19 crisis and the associated forced isolation and restricted movement, has led to an increase in reports of domestic and family violence. Women who are experiencing or are at risk of experiencing intimate-partner violence have become more vulnerable as they are forced to stay at home with their abusive partners.

Free TV Australia today called on the government to urgently reform the Australian content regulatory framework to provide commercial television broadcasters with flexibility to deliver the Australian content that audiences are demanding. Commenting on Free TV’s submission to the government’s options paper, ‘Supporting Australian stories on our screens‘, Free TV CEO, Bridget Fair said: “The […]

MyState Bank has showcased  new banking technology with a brand campaign created at the height of the Covid-19 lockdown. Virtual casting sessions, talent from the same family and a strict enforcement of a two-metre distancing rule on set: a brand campaign for MyState Bank by The Royals tackled Covid-19 restrictions to film a series of […]

Upset Hindus have urged Belgium-based brewer Anheuser-Busch InBev to change the name of its popular ‘Brahma’ beer brewed in Brazil, calling it highly inappropriate to their religion. Rajan Zed, who is President of Universal Society of Hinduism, pointed out that in Hinduism; Lord Brahma, along with Lord Vishnu and Lord Shiva; formed the great triad […]

After years in hibernation, the iconic and nostalgic ‘D-D-Demazin’ mnemonic from the 80s and 90s is back. The new ad, developed by Clemenger BBDO Sydney, will evoke fond childhood memories of Demazin, a well-known brand that has been treating Australian families for more than fifty years. While the new spot, directed by Airbag’s Chris Hill, […]

In this guest post, founders of The Daily Aus Sam Koslowski and Zara Seidler discuss why in order to stay in the game and keep its user, social media giant Facebook needs to do more to combat hate speech… For young Australians, Facebook is on the decline. Unless the platform better responds to its user’s […]

Posted 2 days Ago

Opinion

by B&T Magazine

Here's a good news story B&T likes to run. Even if it's from a brand you wouldn't expect a good news story to come from.

A brave move has paid dividends for Baskin-Robbins Australia who recently announced they won the award for Best Digital Initiative at last week’s QSR Media Awards. Baskin-Robbins Australia’s Master Licensee, Palm Oasis Ventures took a risk in launching a digital winter campaign targeting a new millennial and Gen Z demographic when it partnered with Netflix to launch season 3 of the streaming giant’s most popular show, the sci-fi horror series, Stranger Things.

The first agency B&T is so definitely visiting after lockdown is Haystac, having won the Springfree Trampoline account.

Damian Eales scratching at the bottom of the T-shirt drawer for his old "I ❤ NY" number following news of a promotion.

Posted 3 days Ago

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TikTok has turned on Trump once again. As yet, no one brave enough to speculate it's the work of the Chinese government.

Google's acquistion of Fitbit has so angered the EU it got its pulse to 125 and burned 142 calories in the process.

Although B&T applauds this top initiative, to be honest most Deliveroo drivers struggle finding the right house number.

Posted 3 days Ago

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This headline suggests Seven has put a broom through the opposition. Which amost sounds like a trip to triage, really.

Posted 3 days Ago

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Leading eCommerce website development agency, Convert Digital, has achieved the coveted Magento Gold Status from Adobe. This accomplishment has been reached following the agency’s continuing work with the Magento 2 platform - platform that is incredibly robust and offers unrivalled flexibility and scalability.

Are you in an industry super fund? Well, watch your contributions at work in this, thankfully, slightly cheap looking ad.

Here's a fantastic idea from Binge which will hopefully stop people in lockdown from killing their loved ones.

Peroni Beer unveils "walk with us" campaign or it could even be "stagger with us" given one too many actual Peronis.

Posted 3 days Ago

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Time to meet Intuit's global strategist Stephanie Brown who, you'll find, is no relation to Reservoir Dogs' Mr Brown.

Look, it's a Pepsi ad straight after a Coke one. It's almost like a taste-test challenge without the actual tasting.

Influencer marketing agency Born Bred Talent has partnered with the Starlight Children’s Foundation to mobilise their talent roster and support the Stream Raiser campaign, contributing over $95k in donations thanks to virtual fundraising efforts.  With a combined reach of 6.2 million across Instagram, TikTok and Twitch, 9 Australian influencers contributed 76% of the $124k raised […]

If you're like B&T and have a distrust of adults who drink soft drink at dinner, this may exacerbate your prejudices.

Posted 3 days Ago

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Radio industry takes savage hit to ad revenues. Daryl Braithwaite forced to wait for 'The Horses' royalty cheque.

Posted 3 days Ago

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