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Reading: Photoshop Launches AI Editor To Hand Creatives ‘Camera Raw-Level Results’
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B&T > Technology > Photoshop Launches AI Editor To Hand Creatives ‘Camera Raw-Level Results’
Technology

Photoshop Launches AI Editor To Hand Creatives ‘Camera Raw-Level Results’

Staff Writers
Published on: 28th August 2026 at 12:16 PM
Edited by Staff Writers
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4 Min Read

Adobe has rolled out a new suite of AI-powered tools to Photoshop, giving creative professionals more ways to generate, edit and refine images without leaving the platform.

The update introduces a new AI Assisted Editor, currently in beta, alongside new non-destructive editing capabilities, AI-powered masking and visual markup tools, and deeper access to Adobe Stock.

For agencies and creative teams, the changes are designed to reduce the manual work involved in image production while keeping creatives in control of the final result.

At the centre of the update is the AI Assisted Editor, which gives users a dedicated interface and natural-language prompt bar for making image edits.

Rather than manually working through multiple Photoshop tools, creatives can describe what they want to change and use AI-powered tools to execute it.

The editor brings together capabilities including Prompt to Edit, Remove Background, Generative Expand, Remove Tool, Generative Fill, Generative Upscale and AI Markup.

Adobe said the aim is to give creatives more choice in how they work, whether they prefer traditional Photoshop workflows, prompting or a combination of the two.

For creative professionals who don’t want to move entirely into a prompt-based interface, Adobe is also bringing several AI capabilities directly into the existing Photoshop experience.

The new Light Adjustment Layer gives users controls for Exposure, Contrast, Highlights, Shadows, Whites and Blacks through a non-destructive adjustment layer.

Adobe describes the functionality as delivering “Camera Raw-level results” while allowing creatives to remain within their existing Photoshop layers workflow.

The update also introduces Instruct Edit with Masks, powered by Adobe’s Firefly Image 5, which allows users to describe an edit without having to manually select every area that needs changing.

For example, a creative could ask Photoshop to open a person’s closed eyes or place a hat on a particular person in an image, while the unmasked areas remain untouched.

That could prove particularly useful for agencies working across campaign assets, where protecting existing brand elements, logos and other key visual components is critical.

Adobe has also introduced Markup, allowing creatives to draw directly over an image to communicate an intended change to the AI model.

Users can circle an area they want recoloured, draw an arrow to indicate where an element should go, or sketch a rough shape to suggest a new addition.

The idea is to move beyond the limitations of text-only prompting and give creatives another way to communicate their visual intent.

The update also extends Photoshop’s Dynamic Text functionality to custom shapes and paths, allowing text to automatically adapt around curves and freeform layouts.

Adobe is also integrating its Stock library directly into Photoshop through a new dockable Stock Panel, giving users access to more than 900 million Adobe Stock assets without having to leave the application.

For agencies juggling multiple campaign executions and tight production deadlines, the combination of AI editing and easier asset discovery is aimed squarely at reducing the amount of repetitive production work.

Crucially, Adobe is not forcing users into the new AI workflow.

Those who prefer the traditional Pro Editor can access Prompt to Edit directly from Photoshop’s Contextual Task Bar, allowing users to make natural-language edits without manually creating a selection.

Adobe said each Prompt to Edit result becomes a generative layer, meaning edits ultimately remain organised and non-destructive within the existing layer stack.

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TAGGED: Adobe, PhotoShop
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Melania Watson
By Melania Watson
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Melania is B&T’s senior reporter, covering all things martech and adtech across the industry. When she’s not chasing breaking news, she’s chatting with industry leaders to discuss the big changes in the marketing, advertising, and media landscape. She kicked off her journalism career in 2022 at TV3 in New Zealand as a digital reporter and producer, later moving into a technology reporter role that brought her to Sydney. Driven by a desire to push herself into a new niche, she joined B&T at the start of 2026.

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