P4 Group Becomes A Full-Service Powerhouse

P4 Group Becomes A Full-Service Powerhouse
SHARE
THIS



Following a year of significant growth and the addition of services, P4 Group has further solidified its offering with the announcement that Evoke Communications will join P4 Group to offer a fully integrated ‘one-stop-shop’ approach to marketing and communications.

Led by founder and CEO Adrian Basile, P4 Group welcomes Nina Ellingsen and Melody Nalatu to the management team as Marketing Communications Directors.

P4 Group will offer Evoke Communications existing clients an integrated offering through its Brisbane, Sydney and Gold Coast offices, with CEO Adrian Basile saying this was a final step in building an all-encompassing mar-comms solution for current and future clients, of both brands.

“The days of taking a single-handed approach to communications are long gone – to survive today’s market, you need to be able to offer multi-faceted solutions to clients in order to keep up with the rapidly transforming media landscape,” Basile said.

“We have strengthened our offerings in communications and marketing strategy, publicity, digital, design, corporate communications and stakeholder relations all under one roof, effectively meaning our clients only require one consulting team to manage across all of these disciplines.

“As well as an expanded service offering, the Evoke team will bring with it a wealth of experience across a diverse range of industries and we couldn’t be more thrilled to welcome them into the P4 Group fold,” he said.

Nina Ellingsen said “Our clients are made up of forward-thinking business owners whose needs are constantly changing in order to remain on the front foot in their respective industries. Joining P4 Group allows us to provide end-to-end solutions seamlessly, helping them continue to succeed and grow”.

“We’re excited to become part of P4 Group and, in particular, to see our clients benefit from the expertise that the company has built over the last 22 years,” she said.

In addition to P4 Group’s list of high-profile clients such as News Corp’s Bridge to Brisbane Day, Brisbane Festival, Spicers Retreats and Goodlife Health Clubs, the agency welcomes Gold Coast Integrated Resort, Mates4Mates, Apollo Property Group, Base Architecture, Lutheran Community Care and Verde Design Group to their burgeoning portfolio as a result of the move.

Celebrating 22 years in business in 2017, P4 Group now boasts a 26-strong team of communications professionals and operates out of offices in Brisbane, Sydney and the Gold Coast.

Please login with linkedin to comment

p4 group

Latest News

Twitter Lifts Revenue 74% On The Back Of Advertising Boom
  • Technology

Twitter Lifts Revenue 74% On The Back Of Advertising Boom

Twitter has just experienced its fastest growth in revenue since 2014, with the social media platform benefiting from increased interest from advertisers. Revenue was up 74 per cent YoY, according to the company’s Q2 results, reaching $US1.19 billion ($1.6 billion) from $US683.4 million ($925 million) 12 months ago. The strong results came in the same […]

by B&T Magazine

B&T Magazine
Wild Turkey Whisky Campaign Stars A Smouldering Matthew McConaughey
  • Advertising
  • Campaigns

Wild Turkey Whisky Campaign Stars A Smouldering Matthew McConaughey

Wild Turkey has announced the launch of its new global creative campaign and platform, ‘Trust Your Spirit’, featuring the brand’s creative director and spokesperson, Matthew McConaughey. The global campaign and platform ‘Trust Your Spirit’ is to encourage people to be bold, unapologetically themselves, and stay true to who they are. The global tagline and ethos […]

Optus Teams Up With TikTok To Launch Sign-Language Campaign
  • Marketing
  • Technology

Optus Teams Up With TikTok To Launch Sign-Language Campaign

Telecommunications company Optus has announced it will launch the world’s first TikTok sign-language activated filter. Featuring Optus ambassador Ian Thorpe, Optus will unveil a branded effect that shows TikTok users how to say key phrases in Auslan sign language, including ‘How are you?’ and ‘It starts with Yes’, through the hashtag challenge #SignYes. Optus will […]

Bapcor Debuts First Campaign With AJF
  • Campaigns

Bapcor Debuts First Campaign With AJF

Asia Pacific’s leading provider of vehicle parts, accessories, equipment, service and solutions, Bapcor will launch its latest campaign, ‘The unseen parts of every Australian journey’ this weekend.

Professional microphone in radio studio
  • Advertising
  • Media

Podsight’s Benchmark Report Shows Podcast Advertising More Effective Than Other Digital Channels

Podsights has revealed new insights into the effectiveness of advertising in podcasts, tracking global and Australian podcast advertising trends. This is the first Australian report to be published since ARN partnered with Podsights to set the standard for best-in-class podcast advertising measurement. The report includes additional analysis and follows a series of Measurement Masterclasses held for […]

NGEN’s Charity Cup Raises Over 175K For UnLtd Charity Gotcha4Life
  • Campaigns

NGEN’s Charity Cup Raises Over 175K For UnLtd Charity Gotcha4Life

NGEN’s 2021 charity cup has raised over $175,000 for UnLtd charity partner Gotcha4Life. Gotcha4Life is a not-for-profit foundation raising awareness and funding to provide educational workshops and innovative programs that build mental fitness in individuals and communities. While Sydney and Brisbane completed the Charity Cup in June, before Covid restrictions hit, the final leg in […]

Biennale Of Sydney & Cicada Innovations Launch Sustainable Materials Challenge
  • Campaigns

Biennale Of Sydney & Cicada Innovations Launch Sustainable Materials Challenge

Australian tech incubator Cicada Innovations and Biennale of Sydney are launching the ‘New & Sustainable Materials Challenge,’ in an effort to create a more sustainable future. The works of chosen material-makers will be showcased to millions of Biennale audiences, exhibition partners, and exhibition makers globally. The Challenge is open to any Australian and UK startups, […]