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Reading: OMD Sydney Raises $12K For Kid’s Charity The Pyjama Foundation
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B&T > Media > OMD Sydney Raises $12K For Kid’s Charity The Pyjama Foundation
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OMD Sydney Raises $12K For Kid’s Charity The Pyjama Foundation

Staff Writers
Published on: 7th September 2017 at 12:30 PM
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OMD Sydney has raised over $12,000 at their inaugural ‘Pyjamathon’ fundraiser for children’s charity The Pyjama Foundation. It is the most successful fundraising initiative for the charity to date.

‘Pyjamathon’ consisted of 16 teams from OMD, racing around Pyrmont completing challenges ranging from a donut eating competition, to pantyhose bowling.

Screen shot 2017-09-07 at 11.58.40 AM

“Not only was it a great team building day, it was amazing to see everyone in the office come together and raise money for such a worthy cause,” said Yvetter Mayer, managing director of OMD Sydney.

Deborah Scott-Ranson, national fundraising manager for The Pyjama Foundation said, “The OMD team have gone above and beyond with their 2017 Pyjama Day fundraising initiative. With over $12,000 raised to this point – and still counting, this is by far the biggest single Pyjama Day activity held for us – ever! We can’t thank the OMD team enough for their amazing support and willingness to get behind this event. The Pyjama Foundation are incredibly proud to have OMD supporting the work we do for children in care.”   

Through its network of Pyjama Angels, the Pyjama Foundation empowers children in foster care with learning, life skills and confidence to change the direction of their life. OMD Sydney worked with the Pyjama Foundation in 2017 for its National Pyjama Day, raising over $2 million in media value over the last 2 years with help from its industry partners.

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TAGGED: Kontented, samantha armytage, The Pyjama Foundation
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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