OMD has announced its appointment as media agency to Chevron Australia Downstream, an Australian subsidiary of Chevron, following a competitive pitch process.
OMD Brisbane will be responsible for all media strategy, planning and buying for Chevron Australia Downstream, alongside a comprehensive remit including but not limited to, SEO/SEM, data management and sponsorships.
Nathan Fraser, head of group, OMD Brisbane, who will lead the Chevron Australia Downstream relationship, said: “We are thrilled to be working with the Chevron team across the breadth of OMD’s agency offering, particularly in helping the team navigate the complexities of data, digital and technology.”
Rob Swinton, managing director OMD Brisbane, said: “We are so excited to welcome Chevron Australia Downstream to the OMD family. We are looking forward to supporting Chevron’s significant plans to grow the Caltex brand and the Caltex Delo and Havoline brand lubricants in Australia from 1 January 2022. This appointment is a testament to our leading, end-to-end product capability, and to the expertise of our team here in Brisbane.”
