News Corp Australia is pleased to announce the appointment of Ben Bloomfield as the new CEO of Punters.com.au – Australia’s number one digital racing publisher.
Currently Tabcorp’s general manager of wagering, technology and media, Bloomfield brings with him a wealth of experience and joins Punters as the business continues its growth on the back of a highly-engaged audience and unparalleled content offering.
Punters.com.au founder and current CEO Luc Pettett has decided to leave the business he built, take some time with family and pursue new goals. He has been instrumental in the recruitment of Mr Bloomfield and will continue to be available to consult with the business.
Bloomfield said: “I’m thrilled to be joining Punters, a business which has a great culture at its centre and the best and brightest staff providing a world class platform with so much potential.”
Pettett said it was a tough decision to leave the business he built but knew in Ben Bloomfield he had found someone who would continue its growth and maintain the high standards members have come to expect from Punters.
“It’s time to hand over but we know Ben will be a terrific fit for Punters and lead our team.
“Punters has been a great source of pride to me but it’s all about the people who have helped build it over the years. It’s been an amazing journey.”
News Corp, which is 100% owner of Punters.com.au, thanked Luc Pettett for his diligence in ensuring a smooth transition.
News Corp Australasia executive chairman of Michael Miller, said: “I congratulate Luc on building a business like Punters and thank him for making sure it is positioned for continued expansion as he departs. His efforts to ensure the incoming CEO Ben Bloomfield matched Punters’ aspirations have been excellent.”
Bloomfield will start his new role in January 2018.
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