The second instalment of Trilby Misso’s ‘I Know a Lawyer’ brand campaign is giving a voice to an unlikely party, canine companions.
Rumble’s original campaign for the compensation law specialists aimed to remind people, Trilby Misso Lawyers has been recommended by everyday people who care. Work mates. Gal pals. The lads. Even the lady who runs the pie van on site.
Now Trilby Misso spotlights the four-legged friends who’d be affected if a workplace or motor vehicle incident stopped their bipedal best mate from throwing the ball.
Marissa Marschke marketing and communications consultant Trilby Misso Lawyers said: “The impact of an injury ripples through households, routines and relationships. Often it’s someone close who encourages a person to take action after an injury. This campaign brings that insight to life in a way that feels unexpected, relatable and distinctly Trilby Misso.”
Remy Brassac co-founder and managing partner Rumble said: “Many injured Australians are reluctant to make a claim, and that’s reinforced by category tropes that depict seeking compensation as a long and arduous battle. The I Know A Lawyer platform continues to resonate because it reflects the Trilby Misso difference – real, empathetic humans who also happen to have unrivalled experience in compensation law.”
The message is rolling out across BVOD, social, digital and high impact OOH.
Credits:
Trilby Misso
Chief Executive Officer: Kathryn MacDonell
Marketing & Communications Consultant: Marissa Marschke
Rumble Strategic Creative
Writer: Irena Koszarycz
Art Director: Hannah Bryce
Senior Account Director: Lucy Flower
Agency Producer: Mel Ashman
Production Co: Content Lion
Director / DOP: Kareem Anti
Stills Photographer: Phoenix Wilson
Gaffer: Mungo Heath
Animal Wrangler: Heidi Mackay
Runner: Jack Boyd
Post production: XO Post
Exec Producer: Trelise Blade
Producer: Rylee Bannan
Offline Editor: Tom Antolini
Sound: Hayley De
