SBS has announced the appointment of Natalie Edgar as channel manager for SBS and SBS VICELAND.
Edgar will oversee programming for SBS and SBS VICELAND, leading the development and execution of the program and scheduling strategy for both channels, aiming to maximise the impact of SBS’s distinctive content offering for audiences.
With more than 20 years’ working in the television industry in both public broadcasting and the commercial sector, Edgar brings to the role substantial and diverse experience across a range of platforms and genres, SBS said.
She joins SBS from the ABC where she has been channel manager for ABC TV since 2016, overseeing programming across a portfolio of channels including ABC TV, ABC News, ABC Australia, and the recently rebranded ABC TV Plus.
She was previously the director of television, Australia and New Zealand for BBC Worldwide, where she led editorial direction for the local portfolio of channels, including commissioning and acquiring content.
She has also held roles with Discovery, Turner and TV1, as well as additional roles and experience gained working at the ABC, including relaunching ABC2 in 2007.
Peter Andrews, head of network programming at SBS, said: “We’re thrilled to welcome someone of Natalie’s calibre and vast experience to this important role at the heart of our network.
“Natalie will play a leading role in setting the strategic direction for our SBS and SBS VICELAND channels, overseeing the delivery of a truly distinctive content offering that is uniquely SBS.
“We’re excited by her drive for innovation along with her shared passion for SBS’s purpose. We look forward to welcoming her on board.”
Edgar said: “As a second generation Australian, I grew up with SBS in our home.
“I have seen firsthand how important SBS’s role in connecting all Australians plays out, and I’m so excited for the opportunity to work with such an engaged and exceptional team who champion diversity and inclusion through compelling, inspiring and entertaining content, every day.”
In the role of channel manager, SBS and SBS VICELAND, Edgar will report to and work closely with the head of network programming and play a key leadership role in SBS’s television and online content division.
She commences her role on 14 June.
me&u, Australia’s first and leading mobile ordering and payment platform, has appointed Clementine Churchill as Head of Marketing as they continue to drive rapid growth and expansion in Australia and new international markets. A highly experienced marketing leader and recognised industry thought leader, Churchill joins me&u from My Muscle Chef, one of Australia’s top rated […]
MILO is on the search for Australia’s best made MILO, calling on fans to share their creations for the chance to win #TheMILOCup, via Ogilvy Sydney. This integrated campaign follows on from the success of last year’s ‘Hot v Cold’ campaign, which encouraged Aussies to settle the debate on whether MILO is best enjoyed hot […]
New research from Getty Images, a world leader in visual communications, has found that LGBTQ+ representation in ANZ remains low and stereotypical. It’s 2021 – this needs to change – especially in marketing and advertising. In partnership with GLAAD, the LGBTQ+ media advocacy organisation, Getty Images has launched a full-spectrum Guidebook in direct response to […]
Natural historian Sir David Attenborough is one of the most commanding and respected storytellers in the world and now the iconic series, David Attenborough Life Stories, is available on LiSTNR as part of SCA’s recently announced partnership with the BBC. David Attenborough Life Stories is a series of talks on the natural histories of creatures and […]
Menulog has doubled down on its marketing support for restaurant partners, with the promotion of Senior Marketing Manager, Rami Tamer, to a newly created role of ‘Head of Partner Marketing’, as well as the promotion of former-Blue 449 Performance Manager, Jaryd Buggins. In the new Head of Partner Marketing role, Rami will lead a team […]
ARN has announced Barry Drinkwater will be handing over his content director reins at 97.3FM and 4KQ to respected radio executive, Alisson Longhurst. Drinkwater has had a stellar career in radio spanning more than four decades, and was acknowledged as one of Australia’s Top 20 Content Directors by Radio Today in 2020. He began his radio career […]
Australia’s largest social enterprise is turning 25. On the anniversary of Australia’s first Big Issue magazine being sold on the steps of Melbourne’s Flinders Street Station in June 1996, Town Square has created a campaign to mark the occasion. 25 Years Big is a celebratory statement of pride, rendered in the iconic Big Issue logo […]
The Australian commercial radio industry has joined a global working group of broadcasters, carmakers and tech experts collaborating on the innovation of radio in Android Automotive. Android Automotive is Google’s infotainment operating system which is being built into new connected cars. Industry body Commercial Radio Australia is part of the working group, led by the […]
For the third consecutive year, Triple M’s No Talk Day will return on Thursday July 1 to raise awareness around men’s mental health and encourage courageous conversations on Triple M’s 45 stations across the country with support from partner Beyond Blue. From 6:00am – 6:00pm on July 1, Triple M is encouraging listeners to clear […]
Consumer shifts in how and where people buy products evolved significantly during the COVID-19 pandemic, creating new opportunities for retailers to use new channels, fulfilment strategies and payment options, according to the results of a new survey out today from BigCommerce and PayPal. While a majority of the 3,000 consumers surveyed from the United States, United Kingdom […]
Here is EVERYTHING you need to know about contextual advertising bar the curling wand and the hot pink leg warmers.
The brainchild of co-founders Gina Williams-Folau (main photo) and Greer Bland, the talent agency Liquorice was born out of a desire to make things easier for brand managers. Liquorice offers social talent for brands wanting to hit the sweet spot with Kiwi audiences. Launching with a roster of big names on board including Millie Elder-Holmes, Athena […]