Newlyweds Kourtney Kardashian and Travis Barker are the new face of a plant-based chicken range in the US called Daring.
Kicking off the campaign is a rather racy shoot and video of the couple wearing latex and (hopefully) plant-based leather while stuffing Daring into each other’s mouths.
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Forty-seven-year-old Barker, the drummer for rock band Blink-182, reports to have followed a meat-free lifestyle since he was 13. While Kardashian, 43, says she mostly follows a plant-based diet.
Kardashian said of the campaign: “I’ve been on a health and wellness journey for the past 13 years, which has made me super conscious of what I put into my body and my kids’ bodies.
“I’m not fully vegan, but Travis has helped me keep to a mostly plant-based diet, which is so much easier with Daring.”
Barker added: “I haven’t eaten meat since I was 13 years old, so really good plant protein is important to me. Daring is awesome, because it’s super clean and has all-natural ingredients.
“When I went fully vegan 15 years ago, the options were basically straight vegetables, so I’m excited to see more plant-based choices on menus.”
Daring Founder and CEO Ross Mackay said of the celeb couple coming on board: “From the moment our partnership with Kourtney and Travis began there was clear synergy between Daring’s mission and their personal beliefs on plant-based eating and the positive impact it has on the environment.
“I could not be more proud to partner with them for Daring’s latest campaign and am grateful for their support and genuine love of our Plant Chicken,” Mackay said.
