JCDecaux has appointed Jemma Enright (lead image) to the newly created position of general manager, airports ANZ. The new leadership position has been introduced to drive a consistent and innovative growth strategy across JCDecaux’s six-airport portfolio in Australia and New Zealand, with Enright responsible for delivering all aspects of product evolution and revenue generation.
Max Eburne, chief commercial officer at JCDecaux ANZ said: “With international and domestic travel booming and travel figures exceeding pre-pandemic rates, it’s the right time to introduce a dedicated senior leader to take JCDecaux’s airport portfolio to new heights. Jemma has a proven track record of delivering highly innovative media strategies and brings a wealth of industry expertise to this pivotal new role.”
Enright has over two decades of media and entrepreneurial experience, most recently as general manager – City of Sydney at QMS Media; chief customer officer at uno Home Loans; Principal of Next Milestone , a consultancy to start-ups and corporates around innovation, founder of successful fintech MoneyBrilliant and as an Angel Investor with Sydney Angels and as a Business and Innovation Mentor at CSIRO’s ON Accelerate, Jemma is also a graduate of The Marketing Academy and a number of other programs.
On her appointment, Jemma Enright added: “JCDecaux’s airport portfolio offers advertisers the opportunity to connect with a highly receptive and engaged audience and I’m looking forward to working with the team to continue to enhance the product and drive future growth. JCDecaux is a clear innovator within the Out-of-Home industry which connects strongly with my passion for innovation and media.”
The JCDecaux airport portfolio consists of: Sydney Airport; Perth Airport; Adelaide Airport; Auckland Airport; Christchurch Airport and Queenstown Airport.