Australian independent media agency, Involved Media, has celebrated five years under its current brand at an event for more than 50 of its media partners.
Speaking at the event, Sarah Keith, managing director of Involved Media, thanked the room for the support the industry has shown the agency over the past five years.
Keith said: “As we reach this milestone, it’s hard to believe that it has been five years since we took the leap and launched the Involved Media brand,”
“In that time we have taken on some excellent clients, done some great work and firmly established Involved Media as one of Australia’s leading independent agencies.”
“Our media partners have been an enormous part of our success. The creativity, ideas, responsiveness. Your hospitality and events – these are inextricably linked to ours and our clients’ success and for that we are very thankful.”
Among those in attendance were Peter Charles Seven’s Melbourne managing director; Josie Cooper Nova’s Melbourne commercial director; Adam Quick Paramount’s Victorian independent sales director; and Sharna King SEN’s group commercial director.
Involved Media has more than $100m in billings and last year was appointed to oversee media for several Australian brands, including CareSuper, Fever-Tree, R U OK? and Animals Australia.
Dan Hojnik Involved Media’s national general manager and head of strategy said: “We have had tremendous business success with six new major clients in 2025 and this year we are working to hit again achieve double-digit growth but it is because of the people in this room that we are able to achieve to do.
“When launching Involved Media we made a clear choice to go deep on media expertise. Not surface-level channel planning, but designing communications systems that compound. We see media as the infrastructure for growth. When the ecosystem is architected properly, each channel strengthens the next and the whole delivers disproportionate commercial impact”.
