Sydney PR agency InsideOut PR has been appointed to Colgate-Palmolive following a competitive pitch.
InsideOut PR will undertake media publicity, influencer and activations campaigns to support key launches and work closely with the existing marketing team and agencies.
Agency CEO, Nicole Reaney, was a former employee to Colgate-Palmolive for over six years.
“This appointment is extremely exciting and brings a lot of personal nostalgia for me. So nice to come full circle as I hold such amazing memories working at Colgate-Palmolive. Returning to see such an astute and dynamic team forging ahead with progressive products is a real thrill.”
InsideOut PR will be leveraging its extensive health, lifestyle, family, beauty and tech experience to bring greater exposure to the sectors Colgate operates in.
InsideOut PR is a partner of global communications group IPREX and works across B2C and B2C brands across sectors including Retail, Food, Fashion, Lifestyle, Beauty, Consumer Goods, Health, Technology and Corporate. The agency has extensive and proven experience in the health and lifestyle domains.
