Queensland-based non-profit Spinal Life has released its first brand campaign in partnership with Melbourne creative agency 10 Feet Tall.

Independent Creative Agency, Emotive, today announces the appointment of Edward Macaulay as Senior Art Director, further strengthening its Creative Collective.

Over the years, VEGEMITE has been largely misunderstood across the globe, with Aussies often having to defend the spread and detail exactly “how to” best enjoy the stuff. But as it turns out, Australians have been getting it wrong this whole time! VEGEMITE and Thinkerbell ventured to food mecca New York to recruit Brooklyn Master […]

In this guest post, Dalal Nasser, graduate at ANZ, explains the challenges of starting a career in marketing in the COVID environm

Posted 20 hours Ago

Opinion

by Michael Banks

Subway has this week, officially launched its digital game Sink A Sub, with the first $10,000 prize already being awarded to a lucky recipient in Queensland. Subway’s Sink A Sub game is a user-friendly experience based on the infamous naval war board game Battleship. It was successfully launched for the first time in 2020 as […]

National Indigenous Television (NITV) has announced the appointment of Peter Noble as general manager, to support the continued growth and evolution of the channel dedicated to First Nations voices and perspectives. Noble (pictured) a proud Girramay and Bandjin man, joins NITV with more than 20 years’ experience in the media industry, working across content disciplines […]

Donald Trump announces plans for his own social media platform. Melina to offer tips on how to look perennially sour.

If you were to rank tech billionaires on hair, it'd go Musk, Zuckerberg, Gates, Bezos. Honourable mention Cannon-Brooks.

Posted 1 day Ago

Recommended

by B&T Magazine

These radio numbers certainly prove a renaissance in 'old media'. Then you only need look at the recent Hey Hey reunion.

Reality TV star, influencer and unabashed over-sharer Abbie Chatfield has signed with SCA to bring her hugely popular and fiercely candid podcast, It’s A Lot to Australia’s biggest audio content creator –  LiSTNR. Chatfield’s never been afraid to call out bad behaviour or tell it like it is. And that’s just what people love about […]

CM Group, a portfolio of martech companies focused on multichannel digital marketing, today announced its merger with Cheetah Digital under the CM Group name. The merger expands and enhances both CM Group’s and Cheetah Digital’s ability to deliver innovative email, omnichannel, personalization, and loyalty solutions. The combined company will own a broad array of technologies […]

Gogglebox is always wholesome Thursday night fun. And certainly more wholesome than the pub's 'porn & prawn' night.

The Wiggles set to program iconic music show rage & enabling fans to re-visit their 25-year hatred of The Cockroaches.

Posted 1 day Ago

Recommended

by B&T Magazine

Here's one of those fun Friday stories B&T likes to run. Not like on our maudlin Mondays or our tumultuous Tuesdays.

Posted 1 day Ago

Recommended

by B&T Magazine

Independent ad tech platform Smart has announced a new partnership with connected TV (CTV) ad platform Publica to accelerate its growth ambitions. The integration is a major step in Smart’s commitment to building a scaled, vertically-integrated TV advertising platform for media buyers and sellers following its recent acquisition of global premium CTV demand-side platform (DSP) […]

Thanks to the overuse of pixillation, this article seamlessly moves from extreme NSFW to mere gentle reprimand from HR.

Posted 1 day Ago

Recommended

by B&T Magazine

B&T is loving the new 24-hour news site Flash. And we will be loving it right up to the end of our four-week free trial.

B&T's editor is a huge Sportsgirl fan. Which is rather strange, because he's not particularly sporty.

Good Weekend's '52 Weekends Away' allows you to spend the same on two-nights that'd get you flights and a week in Bali.

Independent creative agency Edge has launched Nevro’s first local campaign, “I am not my pain”. Nevro is a medical technology company offering innovative solutions to chronic pain. Their HFX therapy has been available in Australia since 2011 and is a form of spinal cord stimulation (SCS), where an electrical device is implanted surgically near the […]

B&T has gone right to the coalface to get the lowdown on 10's Upfronts here. So expect a bit of the 'black lung' too.

Posted 1 day Ago

Recommended

by B&T Magazine

As much as we love a porn weather story, B&T loves nothing more than reporting on bold initiatives like this one.

Tara Carlon now left with few excuses in the office footy tipping comp after being named Seven's EP of digital/sport.

B&T loves a bit of the Sydney Symphony. Although we have to admit we don't know our overtures from our virtuosos.

B&T is definitely celebrating the pubs reopening, and that's despite spending most of lockdown pissed.

Burberry once again chasing the Millennials in spunky new work. Begrudgingly holding on to that whole beige/check thing.

Posted 1 day Ago

Recommended

by B&T Magazine

With COVID behind it and no gigantic meteors on the horizon, Interpublic predicting healthy growth into 2022.

Posted 1 day Ago

Recommended

by B&T Magazine

Metaverse all set to usurp cookieless as the most overused word in the media and marketing industries.

Posted 1 day Ago

Opinion

by B&T Magazine

As a disclaimer, The Misfits is also the publisher of B&T. Proof we're both omni-dimensional & gluten strategic.

Pinterest has introduced a new suite of creator and Pinner products and experiences globally, as the platform continues to evolve to become home for the next generation of creators. At its second annual Pinterest Creators Festival, featuring Megan Thee Stallion and Storm Reid.  Pinterest creators Kerin Rose Gold, Wendy’s World, Henri Purnell, Carolina Gelen and […]