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Reading: “Is He Hung Like A Horse?” Adam Driver Morphs Into A Centaur For Bizarre Burberry Fragrance Ad & The Internet’s Exploded!
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B&T > Campaigns > “Is He Hung Like A Horse?” Adam Driver Morphs Into A Centaur For Bizarre Burberry Fragrance Ad & The Internet’s Exploded!
Campaigns

“Is He Hung Like A Horse?” Adam Driver Morphs Into A Centaur For Bizarre Burberry Fragrance Ad & The Internet’s Exploded!

Staff Writers
Published on: 30th July 2021 at 9:27 AM
Staff Writers
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If there’s one pitch where an ECD gets to throw all sense of the normal and the rational out the window, it has to be the perfume/fragrance category.

And a new campaign for Burberry’s new men’s fragrance ‘Hero’ is causing an online stir after it featured Star Wars actor Adam Driver, 37, morphing into a half-human, half-horse centaur.

Viewers of the ad, that dropped yesterday, were unsure if the fabled British brand was being serious or the whole thing was a piss-take.

The admittedly beautifully shot ad features a shirtless Diver – who became a Burberry ambassador earlier this month – and a horse running alongside each other on a secluded beach, before having a swim in the ocean and ultimately becoming one in a befuddling centaur climax.

The short film – soundtracked to FKA Twigs’s Two Weeks – was directed by Jonathan Glazer, while the still imagery was photographed by Mario Sorrenti.

Check out the work below:

https://www.youtube.com/watch?v=AoErx-fGiPw

As these things tend to do, the internet has erupted over the merits of the spot, with many viewers – primarily women – confused that they’d suddenly become sexually attracted to a horse-man!

“Adam Driver doing a cologne ad where he becomes a centaur is completely on brand for him,” one fan posted of the ad.

Another crudely added: “Is he the same size as the horse?”

“Pretending to be a horse so Adam Driver can ride me too,” penned another.

While another posted: “Nothing smells as good as a sweaty man-horse.”

Check out some of the social media take down below:

So in the new Burberry ad campaign it’s revealed that Adam Driver is a centaur, which looking back, I can’t believe I didn’t notice before pic.twitter.com/H9NKSBwY46

— HappyToast ★ (@IamHappyToast) July 27, 2021

Dear Burberry,
This isn’t what I meant when I said I want to ride Adam Driver. pic.twitter.com/K2nJtf5Wlq

— Ani-Mia 🍥 (@AniMiaOfficial) July 27, 2021

Mr. Tumnus walked so Adam Driver could run pic.twitter.com/kDHMhV5d29

— Abby Barr (@1AbbyRoad) July 28, 2021

adam driver doing a cologne ad where he becomes a centaur is completely on brand for him pic.twitter.com/l7ASsiry98

— M🌙 back on main @/m_bee4 (@adambsolodriver) July 27, 2021

his stans: adam driver: pic.twitter.com/3ajQDCZnjE

— M🌙 back on main @/m_bee4 (@adambsolodriver) July 27, 2021

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TAGGED: Ad campaigns, Adam Driver, Burberry
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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