B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • Pinterest
  • AFL
  • WPP
  • AI
  • NRL
  • Anthony Albanese
  • Thinkerbell
  • Channel 10
  • EssenceMediaCom
  • Spotlight on Sponsors
  • News Corp
  • State of Origin
  • Cairns Hatchlings
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Heineken Set To Bring ‘Heineken Saturday’ To Sydney
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > Heineken Set To Bring ‘Heineken Saturday’ To Sydney
Media

Heineken Set To Bring ‘Heineken Saturday’ To Sydney

Staff Writers
Published on: 29th November 2016 at 9:53 AM
Staff Writers
Share
3 Min Read
SHARE

Heineken is poised to live up to its #openyourworld mantra by bringing its iconic Heineken Saturday event to Sydney’s shores for the very first time.

In partnership with Royal Croquet Club, which is also making its much anticipated New South Wales debut on the first stop of its 2016/17 summer tour, the world’s leading international premium beer brand will kick off summer in style on 3 December.

Having firmly established itself as a legendary event and a must attend on social calendars following over two decades worth of entertainment and revelry at The Australian Open, Heineken® Saturday is set to branch out and embrace the sights and sounds of North Bondi. As part of 11 days packed with entertainment running from November 24 to December 4, Heineken Saturday will be the spectacle at the very heart of the Royal Croquet Club carnival that has been dazzling Adelaide, Melbourne and Brisbane in recent years.

Entertainment at Heineken Saturday will be highlighted by a trio of main performers – the chilled out tones of indie pop sensations San Cisco will foster an idyllic afternoon drinking vibe, while high-energy EDM stars Bag Raiders and KLP (Kristy Lee Peters) will move the tempo up a gear as the evening progresses. The main acts will be supported throughout the day by a selection of the best local talent around.

Bringing Heineken Saturday to Sydney for the first time and partnering with a lifestyle festival such as Royal Croquet Club, consumers will be able to make the most of Heineken’s renowned world-class hospitality, as well as soaking up the atmosphere of the Royal Croquet Club, across the 11 days of the festival, which is set to be one of the most sought after spots in Bondi this summer.

Nada Steel, marketing manager, Heineken Lion Australia, said, “Taking what has been a legendary event in Heineken Saturday to Sydney is a logical step for us as we continue to create great experiences for all consumers. The partnership with Royal Croquet Club gave us the ideal platform to make the event even bigger, offering a playground of music, experiential arts, food and, of course, croquet, which can all be enjoyed with a refreshing, cold Heineken while soaking up the Sydney sunshine!”

Entry to Heineken Saturday @ Royal Croquet Club is available via General Admission tickets, with an entry fee of $20 after 6pm.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Adam Ferrier
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

TV Ratings (12/6/2025): 1.4 Million People Viewed The Western Bulldogs Kicking Its Way Into The Top Eight
13/06/2025
WARC Downgrades Global Ad Spend Forecast Amid “Trade Tensions” & Uncertain Tech Market
13/06/2025
Marketers Call For Measurement ‘Parity’ In Video, But One Buyer Warns ‘Be Careful What You Wish For’
13/06/2025
Meta Cracks Down On Nudify Apps & Sues Hong Kong Developer Behind CrushAI
13/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?