Havas Worldwide has welcomed Todd Martin on board as regional digital director for APAC.
In his new role, Martin will lead and drive the growth of digital across Asia Pacific, as well as taking charge of Havas Drive, a digital acceleration, technology and innovation unit based at Havas Worldwide Bangkok.
Based out of Singapore, Todd will report directly to Juan Rocamora, chairman of Havas Worldwide Asia Pacific, working alongside Sunny Hermano, business development and integration director Southeast Asia and Levent Guenes, CEO Southeast Asia.
Martin has over 20 years of broad client category digital experience in the US, UK, Japan, China and across Asia Pacific and has been responsible for creating digital strategies and campaigns for a huge number of multinational clients.
He was one of the founders of Amnesia Razorfish in Australia, and worked there for 10 years before moving to the US to work with Razorfish out of Seattle.
“Todd joins us with a solid track record in the digital space having worked with the some of the top digital agencies and cutting edge brands around the world. His experience across geographies and ability to work with different cultures is a strong plus,” Havas Worldwide Asia Pacific chairman Juan Rocamora said.
“Havas has a robust digital offering in Asia Pacific and we have no doubt that Todd is the right person to lead and strengthen our digital operations as we move in the next phase of our growth.”
On his appointment, Martin said, “I am particularly excited about the digital innovation team, Havas Drive. Their blend of creative technical talent is producing solid solutions that work in multiple Asian markets.