Grubbo Wins Australian Good Design Award Thanks To Edison Agency

Grubbo Wins Australian Good Design Award Thanks To Edison Agency

The winners of Australia’s peak international design awards were announced on Friday 16 September at the 2022 Australian Good Design Awards.

The Good Design Awards are the highest honour for design and innovation in the country and reward projects across 11 design disciplines covering more than 30 categories and sub-categories.

Grubbo: Australia’s First Sustainable Pet Food received a prestigious Good Design Award Winner Accolade in the Communication Design category in recognition for outstanding design and innovation.

The Australian Good Design Awards is the country’s oldest and most prestigious international awards for design and innovation with a proud history dating back to 1958. Each year, the Awards celebrate the best new products and services on the Australian and international market, excellence in architectural design, engineering, fashion, digital and communication design, and reward new and emerging areas of design including design strategy, social impact design, design research and up-and-coming design talent in the next-gen category.

The 2022 Good Design Awards attracted high-quality design projects from Australia and around the world. These innovative projects were evaluated by more than 70 Australian and international Jurors, including designers, engineers, architects and thought leaders. Each entry was evaluated according to a strict set of design evaluation criteria which includes Good Design, Design Innovation and Design Impact.

Projects recognised with an Australian Good Design Award demonstrate excellence in professional design and highlight the impact a design-led approach has on business success and social and environmental outcomes.

The Good Design Awards Jury commented: “An identity system with bags of personality, designed for flexibility and impact across channels. The sustainability message also comes through clearly. Using type, photography and illustration to convey the quirky side of pets and pet ownership is becoming more common-place in the category. Maintaining distinctiveness may be a challenge in the longer term.”

Dr. Brandon Gien, CEO of Good Design Australia and Chair of the Australian Good Design Awards said: “To be recognised with an Australian Good Design Award is a significant achievement, given the incredibly high standard of projects submitted in this year’s Awards. The Good Design Award is a valuable independent endorsement of professional design quality. It tells the world this project not only represents design excellence, but it also surpasses the criteria for design innovation and design impact.

“We know that good design, when used effectively, can improve our quality of life and make the world around us better, safer, more efficient and more beautiful. It is clear from this year’s winning projects that investment in professional design delivers real impact – be it at a commercial, environmental or societal level. As our world transitions to a less-carbon intensive future, a design-led approach to solving problems and delivering meaningful impact is going to become more critical.

“The Good Design Awards recognise and celebrate the transformative power of design thinking to find innovative, customer-centric solutions to local and global challenges and this year’s Award-winning projects reflect just that. My sincere congratulations to all the designers, engineers, architects and innovators recognised in this year’s Awards – you deserve to be celebrated at the highest level.”




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