Google, in collaboration with Shutterstock, has announced the launch of licensable Images on Google Images.
This long-awaited feature will help creators licence their content through Google Image search. Shutterstock worked closely with Google, representing its global community of 1 million contributors, to sharpen the effectiveness of this feature.
The move builds on Shutterstock’s strategy to integrate further into the creative workflow process and help internet users and creatives more efficiently find and leverage the right content for telling their stories.
Shutterstock’s VP of content operations Paul Brennan said: “Google Images’ new features help both image creators and image consumers by bringing visibility to how creators’ content can be licensed properly.
“We are pleased to have worked closely with Google on this feature, by advocating for protections that result in fair compensation for our global community of over 1 million contributors. In developing this feature, Google has clearly demonstrated its commitment to supporting the content creation ecosystem.”
