Fitness Playground has appointed experienced marketing and sales executive Nick Coulman as its new Chief Growth Officer.
Coulman will support sustainable growth for the scaling company, which has just been named Multiservice Business of the Year by the industry body AUSactive.
The multi-award-winning fitness and wellness company is about to undergo multi-million-dollar renovations in two of its gyms and open new locations in 2023.
Coulman has vast experience leading marketing and sales at a range of rapid-growing Australian companies, including disability support platform Hireup, online education provider Open Colleges, and Up Education’s edtech start-up, eddy.
He has also worked in senior marketing roles at premium eyewear company Luxottica and legal platform LexisNexis back in the United States, where he lived before moving to Australia seven years ago.
Coulman said, “Since moving to Australia, my passion has been working at purpose-led start-ups and scale-ups, focusing on driving sustainable growth,”. “My forte is looking at the whole experience and finding ways to inject growth, through better user experiences, brand-building, and unlocking commercial opportunities.”