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Reading: Etihad Airways’ & Gelato Messina Help Sydneysiders Beat The Heat
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B&T > Marketing > Etihad Airways’ & Gelato Messina Help Sydneysiders Beat The Heat
Marketing

Etihad Airways’ & Gelato Messina Help Sydneysiders Beat The Heat

Staff Writers
Published on: 23rd February 2017 at 12:27 PM
Staff Writers
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With Sydney sweltering through one of the hottest summers on record, Etihad Airways recently dispatched its cabin crew from Abu Dhabi to offer Sydneysiders some welcome respite from the heat.

Carrying eskies filled with ice-cold treats, the cabin crew took to the streets of Sydney’s CBD, Newtown and Rushcutters Bay, handing out white chocolate and rosewater-flavoured ice-creams made specially for the keep-cool mission by Gelato Messina.

The airline captured on video the surprise-and-delight moments when its cabin crew brought welcome relief to over-heated Sydneysiders, and to a lucky few, the news they’d won a great prize.

In addition to tickets to performances at the Sydney Opera House, one lucky person won tickets for themselves and a friend to Abu Dhabi, while another two winners received a pair of tickets flying Etihad Airways to London.

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TAGGED: Australia Bureau of Statistics, MPAA
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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