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B&T > B&T Asks: What Is Digital?
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B&T Asks: What Is Digital?

Staff Writers
Published on: 24th June 2014 at 11:14 AM
Staff Writers
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So what is digital? Is it a channel? Is it something you need to choose or has the word simply become obsolete as just about everything from outdoor advertising to your toothbrush goes digital?

We explore these questions and more in this 45 second video.

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TAGGED: agencies, content, Project Clever Buoy, Saatchi & Saatchi Sydney
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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