Dashing Group has acquired Seen Technology, a visionary force in digital infrastructure for immersive environments. This signals a bold leap forward for the industry, and for brands looking to electrify their spaces and inspire audiences in new, innovative ways.
With this move, Dashing Group is redefining how technology fuels engagement not just in retail, but across corporate, real estate, QSR, and more.
Seen by Dashing, leads the charge in next-generation digital hardware, delivering everything from seamless LED display networks and interactive kiosks to smart shelving, integrated wayfinding, and IoT-connected touchpoints. It is not just an expansion, it is a transformation of what is possible for spaces and the people within them, powered by innovation that transcends sectors.
“For Dashing, this is about supercharging our ability to offer brand partners future-facing hardware solutions that bring environments to life – connecting people, stories, and brands wherever they interact.” said Russell Kavnat, CEO of Dashing Group.
As the expectations for venues and workplaces soar, Dashing Group now makes the extraordinary accessible. With Seen’s hardware expertise and relentless drive, clients gain:
- Reliable, future-ready display technology—LED screens, custom signage, and interactive terminals for instant connection and impact.
- Smart shelving, RFID, and IoT sensors for environments that respond, optimise, and evolve in real time.
- Truly scalable solutions for any context—retail, corporate HQs, property developments, QSRs, and public spaces—all unified and orchestrated from our SeenCMP.
This acquisition cements Dashing Group as a premier Australian partner offering a complete suite: market-leading Creative Strategy, in-house production, global offshore reach, and flawless installation. Now, with digital innovation adding a powerful new dimension, Dashing arms brand partners with more ways than ever to connect, resonate, and wow audiences—delivering integrated experiences at every touchpoint.
