Clemenger BBDO Melbourne has ramped up its senior leadership by appointing two new group account directors, Deanne Constantine and Carol Macdonald.
Deanne Constantine will be heading up the Mars account, including chocolate and pet food brands, while Carol Macdonald will take the steering wheel on the Mercedes Benz and SEEK accounts.
Constantine returns to Australia from four years in the big apple New York where she was global business director on Google at Steve Stoute and Jay-Z’s agency, Translation.
She was responsible for launching Google Play Music globally, taking on Apple iTunes. Prior to Translation, Constantine was at Anomaly New York, leading the Budweiser global account.
Previously in Australia, Constantine headed up the Lion Nathan account at Publicis Mojo in Sydney. She has spearheaded projects that have won several major advertising awards, including Cannes Lions, D&AD and AWARD.
Macdonald has been working in the industry for over 12 years, both locally at Ogilvy Australia and in European independent agencies. Macdonald’s experience spans multiple categories and she has worked on a number of major brands and businesses including Kelloggs, Nivea, BMW, MINI, Ritz-Carlton Hotels, Absolut, Carlton FC, Melbourne Convention & Exhibition Centre and Officemax. Her work has won accolades at Cannes, The Spikes and One Show.
Clemenger BBDO Melbourne CEO, Nick Garrett, said the two new staffers couldn’t have landed at a better time.
“Deanne and Carol will be great additions to the team. Deanne’s overseas experience with creatively focused big brands will be a real asset on Mars. Carol’s broad integrated experience will be extremely valuable for the agency as well,” he said.
Both have fitted in to the Clemenger culture, add a previously missing depth to the department and we feel lucky to have them.”
