Cartology Appoints Nancy Veart As Head Of Client Partnerships & Sales

Cartology Appoints Nancy Veart As Head Of Client Partnerships & Sales
SHARE
THIS



Cartology, the retail media business of Woolworths Group, has appointed Nancy Veart to the newly created role of head of client partnerships and sales.

Reporting to the director client partnerships and sales Mark Mansour, Veart will be responsible for expanding the capabilities of Cartology’s client offering and building a high performance strategic sales culture.

Veart joins Cartology from News Corp where she held several general manager of sales roles across product, direct, agency and most recently key accounts.

Cartology director client partnerships and sales Mark Mansour said: “Nancy comes to Cartology with industry-leading experience. She is recognised as a professional, innovative, and driven leader of high-performance teams with an extensive track record of growing business and building a positive sales culture.

“Her strategic, solutions-based leadership approach will help support our client objectives and deliver healthy partnerships that drive strong ROI and key brand outcomes.”

The appointment comes as Cartology celebrates its one year anniversary.

Mansour added: “Cartology continues to go from strength to strength as we continue to innovate the changing retail media landscape in Australia. During this uncertain time, brands need to drive direct impact with their customers.

“Cartology provides our clients with the ability to reach more than 21.5 million Woolworths customers per week, both online and in-store via personally relevant messages and tailor-made solutions.

“Cartology’s campaign support over the past year has helped a variety of brands drive successful brand and sales outcomes. This includes a yoghurt brand experiencing its largest ever sales period and a popular ice cream brand running a successful consumer promotion that drove significant brand penetration and repeat purchase results. “

We have also innovated the way brands can communicate in store via the roll out of almost 1000 front of store digital screens across Woolworths Supermarkets and launched digital experiences that create better connections for brands to influence and inspire customers across their shopping journey within the Woolworths ecosystem.”

Please login with linkedin to comment

Cartology Woolworths

Latest News

Ovira Makes Powerful Statement “You Will Not Silence Our Pain” On Nick Drummond Ruling
  • Marketing
  • Media

Ovira Makes Powerful Statement “You Will Not Silence Our Pain” On Nick Drummond Ruling

Female founded startup, Ovira, were behind a billboard driving around Sydney this weekend with the words, “You will not silence our pain.” in support of Nick Drummond’s alleged victim.  The billboard sends a strong message of support to the young woman who was assaulted by ex Knox Grammar student, Nick Drummond. The billboard comes after […]

Seattle, USA - Oct 15, 2019: The entrance sign to the new Google building in the south lake union area at sunset.
  • Technology

Explained: The ACCC’s Latest Plan To Control Google

Australia’s competition watchdog wants more power to control Google and its dominance over the advertising technology space. Today the ACCC has released the long-awaited Digital advertising services inquiry – final report, which comes more than 18 months after the Australian government initiated the inquiry. As was expected, the report looks closely at the dominance of […]

by B&T Magazine

B&T Magazine
Rapper Ludacris Creates Netflix Kid’s TV Show ‘Karma’s World’
  • Media

Rapper Ludacris Creates Netflix Kid’s TV Show ‘Karma’s World’

Ludacris, AKA Chris Bridges, has moved from the rap, acting and philanthropy worlds to enter unexpected territory: kid’s TV. Ludacris, who acted in Crash and the Fast And The Furious franchise, is the brains (and executive producer) behind new Netflix kid’s show, Karma’s World. The program follows Karma, an aspiring musical artist and rapper with huge talent […]

Six Screen Creatives Announced For 2021 Emerging Writers’ Incubator Initiative
  • Media

Six Screen Creatives Announced For 2021 Emerging Writers’ Incubator Initiative

Six screenwriting creatives from across Australia have been selected as the inaugural participants in the Emerging Writers’ Incubator.  The Incubator is an initiative from SBS in partnership with Screen Australia, state and territory agencies Film Victoria, Screen Canberra, Screen NSW, Screen Queensland, Screenwest and the South Australian Film Corporation, and with the assistance of the […]

Monday TV Wrap: The Block Builds Nine A Nightly Win (And A Lovely New Kitchen Extension)
  • Media

Monday TV Wrap: The Block Builds Nine A Nightly Win (And A Lovely New Kitchen Extension)

Last night’s episode of The Block fell from Sunday night’s viewership, but still easily secured a win in entertainment, and for Nine overall. The episode had a metro audience of 876,000 according to OzTAM, with a spanner thrown in the works of one team’s sunken lounge plans (truly devastating for any 1970’s conversation pit fans). Contestants […]

by B&T Magazine

B&T Magazine
Bangkok, Thailand - Jun 23, 2015 : Group of credit cards on computer keyboard with VISA and MasterCard brand logos
  • Technology

Loyalty Republic Launches Card Agnostic Rewards Program

Australian start-up Loyalty Republic is introducing Australia’s first bank and card agnostic direct earn rewards program to democratise loyalty and make rewards accessible and fair for anyone using a debit card. The Loyalty Republic mobile app will place consumers in control of their rewards earning potential and redemption options, with a simplified model offering 1 point per $1 spent on debit card […]

Amobee Announces Partnership With Samsung Ads
  • Technology

Amobee Announces Partnership With Samsung Ads

Amobee has announced a new partnership with Samsung Ads in Australia. Powered by deep analytics and industry-leading technology, the partnership will enable marketers to bridge the gap between linear and digital – from execution to measurement. Samsung Ads’ Automatic Content Recognition (ACR) data from over 1.8 million smart TVs, along with Amobee’s household data of […]

How To Use Social Media Insights To Understand What’s Impacting Your Brand’s Health
  • Partner Content

How To Use Social Media Insights To Understand What’s Impacting Your Brand’s Health

Here, Zavy’s David Bowes explains how advertisers can use insights from social media to ensure their social and content strategies are fit for the road. When we learn to drive, we’re taught how to “drive to the conditions”. Slow down when its raining, or when there’s ice on the roads, reduce your speed on gravel […]

Partner Content

by B&T Magazine

B&T Magazine
Facebook Hits Pause On Instagram Kids
  • Technology

Facebook Hits Pause On Instagram Kids

Facebook hits pause on Instagram Kids project. Zuckerberg still working on his giant laser & flying monkeys, however.

by B&T Magazine

B&T Magazine
Connection As Currency – How DTC Brands Are Changing Commerce
  • Opinion

Connection As Currency – How DTC Brands Are Changing Commerce

James Horne (main photo) is the CEO of Balance Internet. In this guest post, he says direct-to-consumer DTC brands that endure past the initial launch have a true differentiation, standing out from competitors by driving connection… We’ve always known that brands need more than a good product and website to stand out from their competitors […]

Opinion

by B&T Magazine

B&T Magazine
Vision6 Launches First-Ever National Brand Campaign “Simply Reliable”
  • Advertising
  • Campaigns

Vision6 Launches First-Ever National Brand Campaign “Simply Reliable”

Australian owned and operated email and SMS marketing software company, Vision6, announced the launch of its first-ever national brand campaign and new brand platform “Simply Reliable”. Founded in 2001, Vision6 was one of the first email marketing software providers in Australia and has since been relied upon by thousands of Aussie businesses and organisations for […]

JCDecaux New Zealand Grows Its Team To Lead Street Furniture Tender
  • Media

JCDecaux New Zealand Grows Its Team To Lead Street Furniture Tender

Out-of-Home media company JCDecaux New Zealand has appointed business growth specialist Adam McGregor in preparation for its bid to win upcoming local government street furniture tenders across the country. With contracts for the provision of street furniture including bus shelters across New Zealand up for renewal from late 2022, they collectively represent the biggest advertising […]