As regular readers of B&T would know, we’re massive fans of American canned water brand Liquid Death and its decidedly un-PC marketing approach.
Enter its latest campaign that gets weirder still and features people playing basketball with, of all things, a severed head!
The work of its in-house creative team, the spot also brings NBA star Jalen Green along for the slightly macabre ride too.
Amid the absurdity of it all, the brand is also flogging Hoop Head basketballs via its website for the princely sum of $US125 ($A185.)
It makes absolutely no sense, but is good fun all the same! Check it out below: