Bloomingdale’s Christmas Ad Accused Of Promoting Date Rape
Tis’ the season for PR disasters, American department store Bloomingdale’s has launched a holiday catalog which encourages people to spike their best friend’s drink when they’re not looking. Ho Ho Ho, date rape joke.
Bloomingdale’s 2015 holiday catalog has been accused of encouraging men to spike the drinks of their female friends. The catalog image was uploaded to Imgur:
The company quickly went into panic mode, posting on Twitter and releasing a statement apologising for the picture:
“In reflection of recent feedback, the copy we used in our recent catalog was inappropriate and in poor taste. Bloomingdales’ sincerely apologizes for this error in judgment,” the retailer said.
We heard your feedback about our catalog copy, which was inappropriate and in poor taste. Bloomingdale’s sincerely apologizes.
— Bloomingdale’s (@Bloomingdales) November 10, 2015
Twitter was unimpressed:
Bloomingdale’s creepy holiday catalog pic.twitter.com/8X2gDUyl0m
— Maximo (@maximosis) November 10, 2015
That Bloomingdales ad is horrific. How was that ever approved let alone thought of as a good idea?! Despicable.
— Kirby (@oc_11) November 10, 2015
Holy sh*t @Bloomingdales, what were you thinking?!?! #YesAllWomen https://t.co/b5cJ4lpSn0
— Niccole Rivero (@niccoleinDC) November 10, 2015
So @Bloomingdales – this looks awfully real… Comment please? “Spike your best friend’s egg nog…”??? pic.twitter.com/Y8dE1D2FNb
— joanna schroeder (@iproposethis) November 10, 2015
@Bloomingdales Astonished that ANYONE would think it appropriate. Hope contribution to women’s causes is made
— ShortCanuck (@ShortCanuck) November 10, 2015
.@Bloomingdales Pretty stunned that copy like that was even green-lit in the first place. I’m assuming it’s now being removed?
— Alex Genn-Bash (@mralexgb) November 10, 2015
@Bloomingdales I’m disgusted that this ad went to print without any type of sensitivity
— Kim Gerstman (@kgerstman) November 11, 2015
Or don’t and quit being a creep… #Bloomingdalespic.twitter.com/Liu8DKMMnP
— Kristen Alderson (@krisalderson) November 10, 2015
This PR disaster comes after Starbucks was accused of being satanic worshipers after releasing a Christmas cup without ‘religious’ symbols.
Latest News
The Brag Media Refreshes Look For Three Titles, Makes Two Hires
The Brag Media has given its mastheads a spruce and a spring clean. One staffer even suffering a dust mite allergy.
Christiano Ronaldo Removes Coke Bottles From Presser, Stings The Brand $5.2 Billion In Marketing
To be fair to Coke, it's like water just with biphenol-A, phosphoric acid, aspartame, sucralose & acesulfame potassium.
ABC Radio Host Jon Faine Calls Out Peter Dutton For Constantly Trying To Sue Him
You'd be right in thinking the government's relationship with the ABC was starting to resemble an episode of MAFS.
WPP’s Comms Man Toby Hemmings Departs After Just Nine Months In The Role
WPP's local newsagent raking it in on leaving cards as yet another high profile staffer heads for the exits.
Two-Thirds Of Vehicle Owners Fear They Won’t Have Transportation Flexibility In The Future
R/GA unveils its 'Future of Mobility Report'. Once again, no signs of flying cars, jet packs or teleporting.
Underwear Subscription Brand Knobby Shares Loyal Customers’ Stories In New Campaign
Here's some important underpants news if the state of your own Y-fronts or knickers have forced you into celibacy.
Digital Marketing Agency Whitehat Debuts New Website
Full-service digital marketing agency Whitehat Agency has launched its new website and branding, with the end-to-end project delivered by its own team of experienced in-house website designers, developers and UX specialists. After a challenging 2020, Whitehat Agency has experienced a very positive 2021 to date, onboarding nine new clients including The Dog Mum, Handpicked Wines, Compost […]
Thrive Homes Targets Broad Audience In The Property Market With ‘Clever Choice’ Campaign
Award-winning house and land provider, Thrive Homes has launched a new brand campaign to encourage homebuyers worried about the complicated process of building a new home to say 'no' to stress and 'yes' to an efficient, more affordable new home without compromising quality by making 'The Clever Choice' and choosing Thrive.
NRL Beanies For Brain Cancer Launches For 2021
This remains a top initiative by the NRL. Unlike the mid-strength beer at games and the exorbitant ticket prices.
Fintech Start Up DiviPay Bolster Team With Head Of Accounting
Fast-growing fintech startup DiviPay has announced the appointment of one of Australia’s most influential and reputable public figures in the accounting world, Trent McLaren, as its head of accounting. The move will enable Divipay to expand its reach into the accounting industry, with the aim of growing its business customer base. DiviPay, Australia’s first virtual […]
ABC Set To Move Staff To Parramatta
Airs a QAnon story on Monday, gets moved to Parramatta by Wednesday. You do the maths people, you do the maths.
Reporter Stalked By Creepy Neighbour From ‘Home Alone’ While Reporting On Murderer Who Used A Nutribullet & Sheep Sedatives
This will be the best thing you read all day. Although it could also be the worst thing such is the finite reporting.
Adhesive Wins PR For Domain Group
Independent agency Adhesive has been appointed the public relations agency of record in Australia for the Domain Group, a leading property technology and services marketplace. The appointment will see Adhesive support PR & communications and campaign media activity for Domain, across consumer, corporate and B2B market remits. Adhesive will work closely with Domain’s in-house communications, […]
New Podcast ‘Come Out Wherever You Are’ Launches On LiSTNR For Pride Month
Sean Szeps is a gay father and a proud member of the LGBTQIA+ community who believes he does not know enough about those within his community that have different gender and sexual identities to his own. Feeling compelled to explore the unique experiences of every member of the community, Szeps’ new podcast, Come Out Wherever […]
Façon Magazine Celebrates Powerful Women In Femme Issue
Visitors to B&T will always see the latest Façon in reception. We use it to hide New Idea and Boat & Trailer magazine.
triple j To Launch Blak Out, New First Nations Show
This headline may appear riddled with typos, but it's actually not. The actual body copy we're far less confident about.
Tuesday TV Wrap: Celebrity Apprentice Winner Announcement Tops Entertainment Charts
Celebrity Apprentice has been run & won for another year, meaning we must be due another reality cooking show very soon.
Thinkerbell Unveils Trio Of Spots In First Work For Bupa
These health insurance ads have a distinct Gen Y feel about them. Stops short of mentioning avocados on sourdough.
Carrefour Partners With LiveRamp To Deliver Next-Generation Retail Offerings
Carrefour may sound like a character from Beauty and the Beast, but fear not, this is still a tech story.
Broadcaster Forced To Apologise After Reporter Threatens To Beat Up Heckler
B&T first aired this story on Monday so it does come with a whiff of three-day old leftovers in the back of the fridge.
Can Data Sharing Marketplaces Take On The Tech Giants?
Data marketplaces are just like your local farmer's market, just without the gozleme or giant orange juice machine.
A Road Map To The Right Marketing Combination
Here is a road map to the right marketing combination that'll be of no use whatsoever for a road trip to Coonabarabran.
LiSTNR Announces Collaborations With Apple Podcast Subscriptions
Good news this morning for podcast enthusiasts. Not so good for podcast advertisers, however.
10 ViacomCBS & Football Australia Announce $300 Million Socceroos & Matildas Broadcast Deal
Who doesn't love watching the Socceroos crush footballing powerhouses such as Palau and Tuvalu.
A Home For Marketing: How Medibank Centralised Their Marketing Operations For An Agile World
It's an insightful look at the marketing operations of Medibank that doesn't reveal the code to its stash of emeralds.
Ron Ramaiya Joins The Lab As Head Of Data Science
Ron Ramaiya joins The Lab as head of data science. Although he could've also played a cop in Starsky & Hutch.
No Measurement, No Worries? What Apple’s Latest Privacy Changes Mean For Marketing
Privacy added to the list of reasons why Apple can charge you $2,000+ for an iPhone.
Life At LinkedIn With Head Of Agency & Channel Sales Lara Brownlow
Close your eyes and transport yourself into the LinkedIn offices here. Although, that will make it very hard to read.
“We Will Play By The Same Rules”: Google Says No To Self-Preferencing Ahead Of Third-Party Cookie Removal
Google says it will play by the rules here, although it isn't really a fan of the draw four rule in Uno.
The Turning Tide Against Surveillance Capitalism
Do you ever get the feeling you're being watched? If so, read this piece... or just close your blinds.
