BLAZEAWAY MEDIA’s ever-growing list of independent publishers continues to take shape this week, indicating positivity being driven back into what has been one of the toughest advertising markets we have seen in our time. Come August 2020, and the Media Sales Group have now added Schwartz Media, Broadsheet, The Brag Media (Rolling Stone) and Starts at 60 to their already extensive and exclusive partnerships with ACM, Kargo, BBC, Grazia and Icon.
The company has also hired Blake Wright. Wright brings with him extensive national experience composed from his time at Urban List and Pedestrian. As Sales Manager for the group, Blake is set to ignite unique independent partnership offerings to the Brisbane market.
“Blake will be a leading asset to our clients with his extensive knowledge of the media landscape and ability to drive results even in a constrained operating market” said Managing Director – Andrew Knowles. “Blake’s content led approach and creativity combine to expose more than the simple advertising dollar but true long-term media partnerships.
Wright joins Blazeaway Media at a critical juncture for the media group as they continue to partner with several large independent brands like Broadsheet, helping support quality journalism and giving their Brisbane clients direct access to some of Australia’s more premium media platforms.
“As we continue working in a tough and competitive market – we are helping deliver growth by creating better media and content partnerships that consumers want and will engage with. More than ever before we are bringing our clients and agencies strategic data and content-led advertising opportunities.
“Quality independent publishing is more important to communities and consumers than ever before. We know our unique partnerships drive commercial outcomes for clients and in turn our publishers. Our aim is to speak to audiences in environments and media platforms they are passionate about, and with brands they trust. It’s important to engage your customers in the right place and with messages and content that resonates with them,” said Knowles.
